Apes are one thing... Should you launch a REAL crypto project with a "story?"

JUN 3, 202212 MIN
Contagious Narrative

Apes are one thing... Should you launch a REAL crypto project with a "story?"

JUN 3, 202212 MIN

Description

<p>The power of stories to drive novelty crypto projects like Dogecoin and Bored Ape is pretty obvious. But how do you put that power to work for a more traditional commercial venture? What are the secrets to doing that in Web3, and what do they mean for building a brand? This episode compares two projects for the answer, Terra, and PolkaDot.</p> <p><a href="https://whitepaper.io/document/587/terra-whitepaper">Terra Whitepaper</a></p> <p><a href="https://whitepaper.io/document/597/polkadot-lightpaper">PolkaDot Litepaper</a></p> --- Send in a voice message: https://podcasters.spotify.com/pod/show/miketrap/message