Mikey Shulman on Building Suno into a $2.5B AI Music Platform
DEC 17, 202555 MIN
Mikey Shulman on Building Suno into a $2.5B AI Music Platform
DEC 17, 202555 MIN
Description
Suno founder and CEO Mikey Shulman is building the future of music creation. A Harvard PhD physicist who led machine learning at Kensho before it was acquired by S&P Global, Mikey had a realization in 2022 that audio was a backwater in machine learning—despite being everywhere in human life. He turned that realization into $2.5B company Suno, which grew from zero to over 100 million users. Mikey shares how Suno scales to users generating seven million tracks a day, why music's format will change as dramatically in this era as it did in the shift from vinyl to streaming, and how AI is democratizing creativity for billions of people who never thought they could make music.
What You'll Learn:
How growing up in a loving, stable environment with parents who encouraged following your passions shaped Mikey's leadership style
Why audio was overlooked in machine learning and how Suno made it a first-class citizen
How Suno went from zero users to 100 million and zero revenue to $200 million in under three years
Why a quarter of songs on Suno are remixes of other songs on the platform
The difference between creation and consumption in music and why that boundary is disappearing
How Suno is growing the entire pie of music rather than just splitting existing revenue
Why the business model for music will change when the format becomes interactive
What Mikey learned about speed versus craft when building for billions of users
Chapters:01:52 Growing Up: Following What You Love03:45 From Physics to a PhD at Harvard05:30 Kensho and the Path to Machine Learning09:30 Teaching Machine Learning at MIT Sloan12:10 The Birth of Suno15:30 Why Audio When Everyone Chose Text16:25 Zero to 100 Million Users in Three Years18:55 Xania Monet: The First AI Billboard Artist21:55 Stories That Keep the Team Going24:15 Music Was Invented to Be Social27:27 The Business Model for Interactive Music29:44 Reshaping the Music Industry32:45 New Boundaries of Music Creation35:00 The Future: Interactive Albums and Fan Fiction37:35 Growing the Pie for All Creators40:00 Will There Be Agentic AI Stars?41:15 Building Teams That Move Fast43:30 Speed and Craft: The Cultural Balance45:30 What's Coming Next at Suno46:30 Guardrails in a Lower Stakes Domain47:47 Managing Chaos as a First-Time CEO at Scale49:55 Quickfire Round
Follow Suno and Mikey:
Suno Website
Suno Instagram
Mikey's LinkedIn
Mikey's Twittter
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