<p>Dr. Wendy Guess, a Teaching Professor of Marketing and Logistics at Florida International University, stops by to discuss her essential elements of interaction regarding business interaction with customers. We also discuss how to build customer feedback surveys that actually get results!&nbsp;</p> <p><a href="https://blog.gorizen.com/how-to-design-customer-feedback">Read the full show notes</a></p> <h2><strong>Episode Markers</strong></h2> <ul> <li>1:06 - Dr. Guess’s Background</li> <li>2:39 - How customer behavior COULD change Post-COVID</li> <li>5:50 -The Essential Elements of Interaction w/ Customers</li> <li>9:48 - Why PLANNING is Crucial When Communicating w/ Customers</li> <li>15:38 - How to plan a useful survey</li> <li>22:50 - Tools for designing and analyzing surveys</li> <li>28:16 - tips for new marketers when starting out</li> <li>32:10 - How to connect w/ Dr. Guess</li> </ul> <p><br></p> <p><strong>Connect w/ Dr. Guess</strong></p> <ol> <li><a href="https://www.linkedin.com/in/drwendyguess/">LinkedIn</a></li> <li><a href="https://drwendyguess.com/">DrWendyGuess.com</a></li> <li><a href="https://podcasts.apple.com/us/podcast/indigotents-podcast/id1503405341">"Indigo Tent" Podcast</a></li> </ol> <p><br></p> <p><strong>Follow Growth Marketing for Martians on Social Media!</strong></p> <p>Follow on <a href="https://anchor.fm/dashboard/episode/e3mb5n/metadata/facebook.com/rizen_inbound/">Facebook &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;</a></p> <p>Follow on <a href="https://www.instagram.com/rizen_inbound/">Instagram &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;</a></p> <p>Follow on <a href="https://twitter.com/rizeninbound">Twitter &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&nbsp;</a></p> <p>Follow on <a href="https://www.linkedin.com/company/rizen-corp/">LinkedIn&nbsp;</a></p> <p><a href="https://www.linkedin.com/company/rizen-corp/">&nbsp;</a></p> <p><strong>Grow Your Brand With Rizen!</strong></p> <p>We're an inbound marketing agency based in Miami, FL. Visit us at <a href="https://www.gorizen.com/">gorizen.com</a> or <a href="https://www.gorizen.com/contact-the-rizen-inbound-marketing-team">contact us</a> today!</p> --- Send in a voice message: https://anchor.fm/inbound-academy/message Support this podcast: <a href="https://anchor.fm/inbound-academy/support" rel="payment">https://anchor.fm/inbound-academy/support</a>

Inbound Academy

Rizen Corp.

How to Design Customer Feedback That Works (w/ Dr. Wendy Guess)

JUL 20, 202030 MIN
Inbound Academy

How to Design Customer Feedback That Works (w/ Dr. Wendy Guess)

JUL 20, 202030 MIN

Description

Dr. Wendy Guess, a Teaching Professor of Marketing and Logistics at Florida International University, stops by to discuss her essential elements of interaction regarding business interaction with customers. We also discuss how to build customer feedback surveys that actually get results!  Read the full show notes Episode Markers 1:06 - Dr. Guess’s Background 2:39 - How customer behavior COULD change Post-COVID 5:50 -The Essential Elements of Interaction w/ Customers 9:48 - Why PLANNING is Crucial When Communicating w/ Customers 15:38 - How to plan a useful survey 22:50 - Tools for designing and analyzing surveys 28:16 - tips for new marketers when starting out 32:10 - How to connect w/ Dr. Guess Connect w/ Dr. Guess LinkedIn DrWendyGuess.com "Indigo Tent" Podcast Follow Growth Marketing for Martians on Social Media! Follow on Facebook           Follow on Instagram           Follow on Twitter            Follow on LinkedIn    Grow Your Brand With Rizen! We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today! --- Send in a voice message: https://anchor.fm/inbound-academy/message Support this podcast: https://anchor.fm/inbound-academy/support