JoJo Maman Bébé

OCT 11, 202139 MIN
Leading with James Ashton

JoJo Maman Bébé

OCT 11, 202139 MIN

Description

Laura Tenison is the always-on founder and CEO of JoJo Maman Bébé, the children’s clothing, gifts and maternity wear chain which brightens dozens of UK high streets. <br /><br />The business now stretches to 88 shops, a strong online presence, 900 employees and an annual turnover of £70m. <br /><br />Laura joins James Ashton to discuss: <br /><br />The life-changing car accident that led to the foundation of her business in 1993; <br /><br />Rolling up her sleeves to join her warehouse workers during the Covid-19 pandemic; <br /><br />The mentorship she received from the Body Shop’s Anita Roddick that informed JoJo’s focus on sustainability; <br /><br />And the importance of supporting fellow entrepreneurs including through the everywoman platform. <br /><br />For further details of this series, follow @leadingpod or go to leadingpod.com <br /><br />James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available now