Social Drinking Experiences With State Line Distillery
JUN 3, 202618 MIN
Social Drinking Experiences With State Line Distillery
JUN 3, 202618 MIN
Description
State Line Distillery in Madison, WI, operates both a production distillery and a cocktail lounge. This gives the company a front-row seat to a shift it’s been seeing from at-home consumption to social drinking on-premise. Founder and head distiller John Mleziva discusses this trend and others, from the two-drink night and zero-proof cocktails to how State Line enhances the lounge guest experience.