182. Charles Wong on BBQ, Culture & What Comes Next

APR 14, 2026104 MIN
I am Consciously Curious

182. Charles Wong on BBQ, Culture & What Comes Next

APR 14, 2026104 MIN

Description

One meal at Franklin Barbecue lit a fire in Charles Wong that spreadsheets never could. Since then, he's been quietly building something special — Texas-style BBQ layered with Chinese and Vietnamese heritage, served up through pop-ups and residencies that turned first-time customers into loyal community. After a heartbreaking near-miss on a food hall space, Charles regrouped, reflected, and set his sights on what's next: a brick-and-mortar that he hopes will finally give his community — and his team — a place to call home.https://umamicue.com/https://www.instagram.com/umamicue/