Caitlin Clark has lifted women’s college basketball to new heights, setting records on and off the court. Now the Iowa superstar is going pro and joining the WNBA. WSJ’s Rachel Bachman on what Caitlin Clark’s huge popularity might mean for the sometimes-struggling women’s league. 



Further Reading: 

- Caitlin Clark Drew 18.7 Million Viewers to Women’s Basketball. Will It Last? 

- Before Caitlin Clark Dominated Women’s Basketball, She Dominated These Boys 



Further Listening: 

- The TikTok That Changed College Hoops 

- The Kiss Rocking Women’s Soccer 



Learn more about your ad choices. Visit megaphone.fm/adchoices

The Journal.

The Wall Street Journal & Gimlet

Can the WNBA Cash in on the Caitlin Clark Effect?

APR 12, 202420 MIN
The Journal.

Can the WNBA Cash in on the Caitlin Clark Effect?

APR 12, 202420 MIN

Description

Caitlin Clark has lifted women’s college basketball to new heights, setting records on and off the court. Now the Iowa superstar is going pro and joining the WNBA. WSJ’s Rachel Bachman on what Caitlin Clark’s huge popularity might mean for the sometimes-struggling women’s league. 


Further Reading:

- Caitlin Clark Drew 18.7 Million Viewers to Women’s Basketball. Will It Last? 

- Before Caitlin Clark Dominated Women’s Basketball, She Dominated These Boys 


Further Listening:

- The TikTok That Changed College Hoops 

- The Kiss Rocking Women’s Soccer 


Learn more about your ad choices. Visit megaphone.fm/adchoices