<description>&lt;p&gt;The NFL and Roc Nation just renewed their five-year partnership to lead the Super Bowl Halftime Show production and its Inspire Change Initiative. Let’s dive into what led to the initial deal in 2019, how it’s gone, Jay Z’s involvement, the twists, turns, and whole lot more. Join me and Zack O’Malley Greenburg as we break it all down.Sponsors:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;CD Baby: &lt;a href="https://cdbaby.com/" rel="nofollow"&gt;https://cdbaby.com/&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Splice: &lt;a href="https://splice.com/" rel="nofollow"&gt;https://splice.com/&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Chartmetric: &lt;a href="https://www.trapital.com/chartmetric" rel="nofollow"&gt;https://www.trapital.com/chartmetric&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;</description>

Trapital

Dan Runcie

Inside the NFL and Roc Nation Partnership

NOV 14, 202443 MIN
Trapital

Inside the NFL and Roc Nation Partnership

NOV 14, 202443 MIN

Description

The NFL and Roc Nation just renewed their five-year partnership to lead the Super Bowl Halftime Show production and its Inspire Change Initiative. Let’s dive into what led to the initial deal in 2019, how it’s gone, Jay Z’s involvement, the twists, turns, and whole lot more. Join me and Zack O’Malley Greenburg as we break it all down.Sponsors: