<p>Laney Crowell, founder and CEO of <a href="https://shopmy.us/shop/collections/3304991" rel="noopener noreferrer" target="_blank">Saie</a>, joins us to talk about what it really takes to build a Gen Z–beloved brand in today’s beauty landscape. We get into Saie’s growth and what’s stayed the same (and changed) since day one, what sets Saie apart at Sephora, and the products that keep customers coming back. Laney also shares how she thinks about TikTok virality, community-building (including Saie on Substack), and what’s next for the brand. Finally, we dive into CitySet, Saie’s new alcohol-free setting spray designed to lock in makeup while keeping skin feeling hydrated and fresh.</p><p><a href="https://www.youtube.com/@glossangelespod" rel="noopener noreferrer" target="_blank">Watch our episodes!</a></p><p>CALL or TEXT US: 424-341-0426</p><p>Instagram: @<a href="https://instagram.com/glossangelespod" rel="noopener noreferrer" target="_blank">glossangelspod</a>, @<a href="https://www.instagram.com/kirbiejohnson/" rel="noopener noreferrer" target="_blank">kirbiejohnson</a>, @<a href="https://www.instagram.com/saratan/" rel="noopener noreferrer" target="_blank">saratan</a></p><p>Twitter: @<a href="https://www.twitter.com/glossangelespod" rel="noopener noreferrer" target="_blank">glossangelespod</a>, @<a href="https://www.twitter.com/kirbiejohnson" rel="noopener noreferrer" target="_blank">kirbiejohnson</a>, @<a href="https://www.twitter.com/saratan" rel="noopener noreferrer" target="_blank">saratan</a></p><p>Email: <a href="mailto:glossangelespodcast@gmail.com" rel="noopener noreferrer" target="_blank">glossangelespodcast@gmail.com</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

Gloss Angeles

Kirbie Johnson and Sara Tan

Saie Founder Laney Crowell on Building a Gen Z Beauty Powerhouse

DEC 19, 202536 MIN
Gloss Angeles

Saie Founder Laney Crowell on Building a Gen Z Beauty Powerhouse

DEC 19, 202536 MIN

Description

<p>Laney Crowell, founder and CEO of <a href="https://shopmy.us/shop/collections/3304991" rel="noopener noreferrer" target="_blank">Saie</a>, joins us to talk about what it really takes to build a Gen Z–beloved brand in today’s beauty landscape. We get into Saie’s growth and what’s stayed the same (and changed) since day one, what sets Saie apart at Sephora, and the products that keep customers coming back. Laney also shares how she thinks about TikTok virality, community-building (including Saie on Substack), and what’s next for the brand. Finally, we dive into CitySet, Saie’s new alcohol-free setting spray designed to lock in makeup while keeping skin feeling hydrated and fresh.</p><p><a href="https://www.youtube.com/@glossangelespod" rel="noopener noreferrer" target="_blank">Watch our episodes!</a></p><p>CALL or TEXT US: 424-341-0426</p><p>Instagram: @<a href="https://instagram.com/glossangelespod" rel="noopener noreferrer" target="_blank">glossangelspod</a>, @<a href="https://www.instagram.com/kirbiejohnson/" rel="noopener noreferrer" target="_blank">kirbiejohnson</a>, @<a href="https://www.instagram.com/saratan/" rel="noopener noreferrer" target="_blank">saratan</a></p><p>Twitter: @<a href="https://www.twitter.com/glossangelespod" rel="noopener noreferrer" target="_blank">glossangelespod</a>, @<a href="https://www.twitter.com/kirbiejohnson" rel="noopener noreferrer" target="_blank">kirbiejohnson</a>, @<a href="https://www.twitter.com/saratan" rel="noopener noreferrer" target="_blank">saratan</a></p><p>Email: <a href="mailto:[email protected]" rel="noopener noreferrer" target="_blank">[email protected]</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>