Chat to us on Twitter: <a href="https://twitter.com/UppB2B">@UppB2B</a>
Learn more about Upp: https://www.uppb2b.co.uk/
Read the Gartner research about the new B2B buying process: https://www.gartner.com/en/sales-service/insights/b2b-buying-journey
Watch The Great Hack on Netflix
See the EY Robots campaign in action here: https://www.facebook.com/watch/?v=285515522087645

<description>&lt;p&gt;Chat to us on Twitter: &lt;a href="https://twitter.com/UppB2B"&gt;@UppB2B&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Learn more about Upp: https://www.uppb2b.co.uk/&lt;/p&gt;
&lt;p&gt;Read the Gartner research about the new B2B buying process: https://www.gartner.com/en/sales-service/insights/b2b-buying-journey&lt;/p&gt;
&lt;p&gt;Watch The Great Hack on Netflix&lt;/p&gt;
&lt;p&gt;See the EY Robots campaign in action here: https://www.facebook.com/watch/?v=285515522087645&lt;/p&gt;
</description>

For our second episode, Mel and Peter sit down to talk creativity and digital in B2B. Packed with tips, examples, and some great analogies from Peter, the pair explore how marketeers and business-owners can get more from digital.

Uppwards - The B2B Marketing Podcast

Episode 2: What Makes a Great Idea in Digital?

Episode 2: What Makes a Great Idea in Digital?

Description