Social Post
Social Post

Social Post

MeetEdgar

Overview
Episodes

Details

Social Post is your source for social media marketing news, strategies, tactics, and tips for creators and small businesses. Proudly brought to you by the team at https://meetedgar.com?utm_medium=podcast&utm_source=shownotes&utm_campaign=socialpost&utm_content=captivate_description (MeetEdgar)!

Recent Episodes

✍️ The Ultimate Copywriting Makeover For Your Business with Josh Garofalo
FEB 24, 2021
✍️ The Ultimate Copywriting Makeover For Your Business with Josh Garofalo

Today we're joined by Josh Garofalo.

Download his copy makeover guide here: https://swaycopy.com/freelance-as-a-business/

Josh believes when your copy misses the mark, you scare away would-be customers, even if you have the best solution.

Instead of choosing you, your prospects buy from an inferior competitor who nails their messaging, or they plod along as they always have. I hate when better technology loses to better messaging or the status quo.

That’s why you need copy that bridges the gap between their pain points and your SaaS product. Copy that catapults you out of the ‘me too’ ranks, aka the SaaS graveyard. And copy that says everything your customers need to hear in a voice they can relate to.

Without this copy, you’re left with outbound sales, the odd referral, and luck. Hardly a winning strategy.

Except here’s the thing — writing copy for a company like yours is difficult and not everyone can do it well. 

It’s translation with a dose of persuasion. It’s transforming features your customers can’t wrap their heads around into lightbulb moments. It’s positioning your product as the obvious choice without insulting anyone’s intelligence.

It’s a specialized skill and hardly a place for the generalist copywriter to dabble.

If your SaaS product solves a painful business problem, I’ll bring the copy that sells it.


Your Turn!


Share your biggest takeaways and tag @meetedgar on Twitter or Instagram.


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And speaking of email, if you want to keep up to date on the latest episodes of Social Post, and other marketing tips, be sure to subscribe to our newsletter: https://meetedgar.com/get-the-dash/


If you enjoyed today's episode, please:


Post a screenshot & key takeaway on your IG story and tag @meetedgar


Leave a review and let us know how we're doing!


Subscribe for new episodes every Wednesday

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28 MIN
👑 Creating, Engaging, And Advertising on Facebook with Mari Smith
FEB 17, 2021
👑 Creating, Engaging, And Advertising on Facebook with Mari Smith

Often referred to as “the Queen of Facebook,” Mari Smith is considered one of the world’s foremost experts on Facebook marketing and social media. She is a Forbes’ Top Social Media Power Influencer, author of The New Relationship Marketing and coauthor of Facebook Marketing: An Hour A Day. Forbes recently described Mari as, “… the preeminent Facebook expert. Even Facebook asks for her help.”

You can find more from Mari and tune into her FB Livestreams here: https://www.facebook.com/marismith/

This episode will address the following most common questions regarding Facebook content marketing:


* What should I post and when?

* How can I optimize my content?

* How is FB and Instagram marketing different?

* What can I do to grab the attention of the average Facebook user?

* Should I ever use paid ads?

* Who should be on clubhouse these days? 


Tune in for answers to these and other beyond-the-basics Facebook marketing questions and tactics to optimize your Facebook reach!


Your Turn!


Share your biggest takeaways and tag @meetedgar on Twitter or Instagram.


----- 


And speaking of email, if you want to keep up to date on the latest episodes of Social Post, and other marketing tips, be sure to subscribe to our newsletter: https://meetedgar.com/get-the-dash/


If you enjoyed today's episode, please:


Post a screenshot & key takeaway on your IG story and tag @meetedgar


Leave a review and let us know how we're doing!


Subscribe for new episodes every Wednesday

play-circle
28 MIN
⚡️ Keep Your Marketing Team Engaged in 2021 with Ashley Levesque
FEB 10, 2021
⚡️ Keep Your Marketing Team Engaged in 2021 with Ashley Levesque

Today we dive into a fascinating conversation with Ashley Levesque.

As Director of Marketing at Demio, Ashley is responsible for empowering scrappy marketing teams with the skills and confidence they need to run engaging events with their prospects and customers. She is dedicated to making marketers' lives easier and happier.

If you want to read more and go further on her tips for keeping an engaged team, check them out here: https://learn.demio.com/6-ways-to-keep-your-marketing-team-engaged-in-2021/

And connect with Ashley more on LinkedIn: https://www.linkedin.com/in/ashleylevesque/

 if you want to keep up to date on the latest episodes of Social Post, and other marketing tips, be sure to subscribe to our newsletter: https://meetedgar.com/get-the-dash/

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If you enjoyed today's episode, please:

Post a screenshot & key takeaway on your IG story and tag @meetedgar

Leave a review and let us know how we're doing!

Subscribe for new episodes every Wednesday.

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25 MIN