242. From Cookies to Cash: 3 Girl Scouts' Sales Strategies to Borrow
APR 25, 202421 MIN
242. From Cookies to Cash: 3 Girl Scouts' Sales Strategies to Borrow
APR 25, 202421 MIN
Description
<p><span style="font-weight: 400;">We can all agree: it’s TOO easy to dust off a box of Girl Scout cookies. So when Girl Scout cookie season rolls around, I try to avoid buying their cookies at all costs. But this season, as a savvy young Girl Scout in my neighborhood used her bag of sales tricks on me, it got me thinking about what sales tactics work and don’t work in the CPG world.</span></p>
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<p><span style="font-weight: 400;">In this brief episode, you’lll hear…</span></p>
<ul>
<li style="font-weight: 400;"><span style="font-weight: 400;">The 3 easy sales tactics that you can borrow from this young seller for YOUR CPG sales</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">One of the missed opportunities for increased sales that you can capture</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">Plus more about my freebie to use with these tactics!</span></li>
</ul>
<p> </p>
<p><span style="font-weight: 400;">We want to see you share this episode with your fellow food founders. Make sure to tag us on Instagram and LinkedIn, </span><a href="https://www.alliball.com/podcast/242"><span style="font-weight: 400;">which you can find in our full show notes here</span></a><span style="font-weight: 400;">!</span></p>
<p><span style="font-weight: 400;">This episode is sponsored by our freebie workbook outlining 100 Buyer No’s. This workbook will walk you through prepping for any possible wholesale buyer objection and guide you in crafting a response that lets buyers know you are READY to get ON and sell OFF their shelf. It’s the perfect tool to have as you prepare for all your pitches. </span><a href="https://www.alliball.com/hm100"><span style="font-weight: 400;">Find the free download here</span></a><span style="font-weight: 400;">!</span></p>