Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Generally speaking, I would say let's have a cadence. I like the cadence. I suspect you may not have had one of the speakers or a consultant come to you and say raise your prices today. So this would be a one-off where even if you're like well wait a minute we just raised our prices in September. So what? Raise them again.

Most of your clients won't even notice, right? But you need to get to the point where you start to get the yes, but. Like, Doug, yeah, I wanna be part of your group, but, oof, you know, I thought it was gonna be this number and you came in at that number and, oi, it's just a little bit higher than I thought, but is there something we can work out?

That's when you know you're priced right when you get the yes but like a little bit higher than I thought Randy I really wanted to do this huh you're at 10,000 a month and I you know to be honest I thought it was gonna be more like eight that's kind of what we had budgeted right so in other words if they say Randy you lost your mind I'm not doing that and they leave you're too high or they're like oh that's what you charge yeah all right good all right you're too low but if you get the yes but that's the sign that you're priced right for that avatar Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your

Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.