<p>In this episode, Ty discusses the top 5 questions every prospective agency client should ask a marketing agency before they decide to hire them. </p> <p> When hiring a marketing agency, it&#39;s important to ask the right questions to determine if they are the best fit for your company. Five key questions to ask are: </p> <ol> <li>What is the size of the agency team? Matching the size of the agency to the size of your company is crucial for a good fit. </li> <li>How does the agency communicate with clients? Understanding the frequency and style of communication is important for managing expectations. </li> <li>What are the billing options and payment terms? Different agencies have different billing styles and payment terms, so it&#39;s important to find one that aligns with your preferences. </li> <li>What are the agency&#39;s past results? Asking about past results and case studies can give you an idea of their track record. </li> <li>What is the agency&#39;s approach to strategy? Understanding how the agency creates strategies and if they tailor them to each client is important for success.</li> </ol> <p><br></p> <p><strong>Takeaways</strong></p> <ul> <li>Match the size of the agency team to the size of your company for a better fit.</li> <li>Clarify the frequency and style of communication with the agency to manage expectations.</li> <li>Understand the billing options and payment terms before hiring an agency.</li> <li>Ask about the agency&#39;s past results and case studies to assess their track record.</li> <li>Learn about the agency&#39;s approach to strategy and if it is tailored to each client.</li> </ul> <p> <strong>Chapters</strong></p> <p> 00:00 Introduction: Hiring a Marketing Agency 01:30 Communication Styles 02:42 Billing and Payment Methods 03:09 Proven Track Record 04:22 Approach to Strategy 05:34 Conclusion: Key Questions to Ask <strong>Follow along:</strong></p> <p>Ty on Twitter: <a href="https://x.com/tysmithhq" target="_blank" rel="noopener noreferer">x.com/tysmithhq</a></p> <p>Ty on LinkedIn: ht<a href="tps://www.linkedin.com/in/ty-smith/" target="_blank" rel="noopener noreferer">tps://www.linkedin.com/in/ty-smith/</a></p> <p>Coinbound website: <a href="https://coinbound.io/" target="_blank" rel="noopener noreferer">https://coinbound.io</a></p>

Crypto Marketing with Ty Smith | A Coinbound Podcast

Coinbound

How to Hire a Marketing Agency | Top 5 Questions To Ask Before You Pick A Firm | Ep. 80

JUL 17, 20247 MIN
Crypto Marketing with Ty Smith | A Coinbound Podcast

How to Hire a Marketing Agency | Top 5 Questions To Ask Before You Pick A Firm | Ep. 80

JUL 17, 20247 MIN

Description

<p>In this episode, Ty discusses the top 5 questions every prospective agency client should ask a marketing agency before they decide to hire them. </p> <p> When hiring a marketing agency, it&#39;s important to ask the right questions to determine if they are the best fit for your company. Five key questions to ask are: </p> <ol> <li>What is the size of the agency team? Matching the size of the agency to the size of your company is crucial for a good fit. </li> <li>How does the agency communicate with clients? Understanding the frequency and style of communication is important for managing expectations. </li> <li>What are the billing options and payment terms? Different agencies have different billing styles and payment terms, so it&#39;s important to find one that aligns with your preferences. </li> <li>What are the agency&#39;s past results? Asking about past results and case studies can give you an idea of their track record. </li> <li>What is the agency&#39;s approach to strategy? Understanding how the agency creates strategies and if they tailor them to each client is important for success.</li> </ol> <p><br></p> <p><strong>Takeaways</strong></p> <ul> <li>Match the size of the agency team to the size of your company for a better fit.</li> <li>Clarify the frequency and style of communication with the agency to manage expectations.</li> <li>Understand the billing options and payment terms before hiring an agency.</li> <li>Ask about the agency&#39;s past results and case studies to assess their track record.</li> <li>Learn about the agency&#39;s approach to strategy and if it is tailored to each client.</li> </ul> <p> <strong>Chapters</strong></p> <p> 00:00 Introduction: Hiring a Marketing Agency 01:30 Communication Styles 02:42 Billing and Payment Methods 03:09 Proven Track Record 04:22 Approach to Strategy 05:34 Conclusion: Key Questions to Ask <strong>Follow along:</strong></p> <p>Ty on Twitter: <a href="https://x.com/tysmithhq" target="_blank" rel="noopener noreferer">x.com/tysmithhq</a></p> <p>Ty on LinkedIn: ht<a href="tps://www.linkedin.com/in/ty-smith/" target="_blank" rel="noopener noreferer">tps://www.linkedin.com/in/ty-smith/</a></p> <p>Coinbound website: <a href="https://coinbound.io/" target="_blank" rel="noopener noreferer">https://coinbound.io</a></p>