<description>&lt;p&gt;In this episode of the Growth Manifesto podcast we’re speaking with Dan Ariely - author of the book &lt;em&gt;Predictably Irrational&lt;/em&gt; - about how and why consumers make “irrational” decisions, what that really means, and how brands can ethically use these insights to design better products, pricing, and experiences.&lt;/p&gt;
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<p>In this episode of the Growth Manifesto podcast we’re speaking with Dan Ariely - author of the book <em>Predictably Irrational</em> - about how and why consumers make “irrational” decisions, what that really means, and how brands can ethically use these insights to design better products, pricing, and experiences.</p>


Growth Manifesto Podcast

How Consumers Really Make Decisions with Dan Ariely

How Consumers Really Make Decisions with Dan Ariely

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