Forget "Entrepreneur", young artist-- You're actually an Impresario!
Sup Vo1ceHeads! This episode is an ode to the Rolling Stone's original promoter, marketing specialist, pop psychologist, record producer, AKA Impresario extraordinare, Mr. Andrew Loog Oldham of Decca Records' fame. It was Andrew who put me onto the concept of artists-in-business not being Entrepreneurs, but rather greater success is in thinking of themselves as Impresarios. I delve into this powerful distinction and how it can help inform you shape your career, whether you're a singer...