<description>&lt;p&gt;Ulysses David, the former Global VP, Global Strategy / GM, India at Dataiku joins the Bowery Capital Startup Sales Podcast to discuss "Leveraging India To Scale Adoption &amp;amp; Growth.'&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
</description>

Ulysses David, the former Global VP, Global Strategy / GM, India at Dataiku joins the Bowery Capital Startup Sales Podcast to discuss "Leveraging India To Scale Adoption &amp; Growth.'

Leveraging India To Scale Adoption & Growth with Ulysses David (Dataiku) 

<description>&lt;p&gt;Leslie Brand, the former Senior Director of Corporate Marketing at Alation, joins the Bowery Capital Startup Sales Podcast to discuss "Building Your Customer Advisory Board."&lt;/p&gt;
</description>

Leslie Brand, the former Senior Director of Corporate Marketing at Alation, joins the Bowery Capital Startup Sales Podcast to discuss "Building Your Customer Advisory Board."

Building Your Customer Advisory Board with Leslie Brand (Alation)

<description>&lt;p&gt;This week we had &lt;a href="https://www.linkedin.com/in/derekdraper/" target="_blank"&gt;Derek Draper&lt;/a&gt;, SVP of Sales at &lt;a href="https://www.junipersquare.com/" target="_blank"&gt;Juniper Square&lt;/a&gt; join the Bowery Capital Startup Sales Podcast to discuss how he thinks about setting up an effective sales framework.&lt;/p&gt;
&lt;p&gt;Topics include:&lt;/p&gt;
&lt;ul&gt;
 &lt;li&gt;Breaking down your pipeline by volume, velocity, and conversion&lt;/li&gt;
 &lt;li&gt;What metrics matter, and what steps can you take once you identify a weak area?&lt;/li&gt;
 &lt;li&gt;Prospsect Personas: How to make sure you're speaking the right language to the right personWhy he made the jump from investor to founding and building a company.&lt;/li&gt;
 &lt;li&gt;Common traps to look out for to avoid "happy ears&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Links to mentioned articles:&lt;/p&gt;
&lt;p&gt;&lt;a href="https://review.firstround.com/this-sales-plan-moves-the-needle-on-every-success-metric" target="_blank"&gt;https://review.firstround.com/this-sales-plan-moves-the-needle-on-every-success-metric&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="https://docs.google.com/document/d/1ASbwkr3lzrAT8m8oSfzrQbfm9XmDseDMs-xKgIbWTxY/edit" target="_blank"&gt;https://docs.google.com/document/d/1ASbwkr3lzrAT8m8oSfzrQbfm9XmDseDMs-xKgIbWTxY/edit&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;br&gt;&lt;/p&gt;
</description>

This week we had <a href="https://www.linkedin.com/in/derekdraper/" target="_blank">Derek Draper</a>, SVP of Sales at <a href="https://www.junipersquare.com/" target="_blank">Juniper Square</a> join the Bowery Capital Startup Sales Podcast to discuss how he thinks about setting up an effective sales framework.
Topics include:
<ul>
 <li>Breaking down your pipeline by volume, velocity, and conversion</li>
 <li>What metrics matter, and what steps can you take once you identify a weak area?</li>
 <li>Prospsect Personas: How to make sure you're speaking the right language to the right personWhy he made the jump from investor to founding and building a company.</li>
 <li>Common traps to look out for to avoid "happy ears</li>
</ul>
Links to mentioned articles:
<a href="https://review.firstround.com/this-sales-plan-moves-the-needle-on-every-success-metric" target="_blank">https://review.firstround.com/this-sales-plan-moves-the-needle-on-every-success-metric</a>
<a href="https://docs.google.com/document/d/1ASbwkr3lzrAT8m8oSfzrQbfm9XmDseDMs-xKgIbWTxY/edit" target="_blank">https://docs.google.com/document/d/1ASbwkr3lzrAT8m8oSfzrQbfm9XmDseDMs-xKgIbWTxY/edit</a>

Metrics Matter: Creating an Effective Sales Framework with Derek Draper (Juniper Square)

<description>&lt;p&gt;Baxter Lanius, Founder and CEO of Alternative, shares his experience around building a sustainable, profitability focused startup. We discuss 1) the difference in a Private Equity vs Venture Capital mindset, 2) strategies for fundraising and scaling in a bear market 3) why he made the jump from investor to founding and building a company.&lt;/p&gt;
</description>

Baxter Lanius, Founder and CEO of Alternative, shares his experience around building a sustainable, profitability focused startup. We discuss 1) the difference in a Private Equity vs Venture Capital mindset, 2) strategies for fundraising and scaling in a bear market 3) why he made the jump from investor to founding and building a company.

Building a Start-Up in a Bear Market with Baxter Lanius (Alternative)

<description>&lt;p&gt;Krishan Patel, VP of Product of Apollo, shares his experience around building a product-led growth engine and discuss 1) how he shifted his career from sales to product, 2) how and why to shift a sales-led org to a product-led one (and how Apollo did it) and 3) what about your company and product needs to be right to know if you should lean into PLG or not?&lt;/p&gt;
</description>

Krishan Patel, VP of Product of Apollo, shares his experience around building a product-led growth engine and discuss 1) how he shifted his career from sales to product, 2) how and why to shift a sales-led org to a product-led one (and how Apollo did it) and 3) what about your company and product needs to be right to know if you should lean into PLG or not?

Building a Product-led Growth Engine with Krishan Patel (Apollo)

Bowery Capital is an early stage venture capital fund that focuses solely on helping portfolio companies with sales related challenges. This podcast is a discussion between the Bowery Capital team and experienced industry friends in an effort to help a younger generation of startups better understand the issues and pain points they will face when thinking about early revenue generation.

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