Automation Unplugged Podcast

This is Automation Unplugged, and I'm Ron Callis. My guest today is Scott Smith, founder of Arche Lighting Group, based in Roswell, Georgia. Driven by a passion for lighting and its ability to transform the atmosphere of a space, Scott founded Arche Lighting Group to serve integrators, architects, interior designers, builders, and select homeowners throughout the United States. Arche Lighting provides a complete turnkey solution—from consultation and design to documentation, specification, and project management—skillfully crafting the atmosphere of spaces that feel comfortable and inviting.

This is Automation Unplugged, I’m Ron Callis. Today, we’re bringing you a webinar we recorded in partnership with Lutron in October 2025 called “Owning Your Luxury Market: Strategies for Winning More High-Value Projects.” In this session, we dig into what it really means to serve the luxury consumer — not just by selling premium products, but by delivering an experience that feels thoughtful, elevated, and unforgettable at every touchpoint. During this session, you’ll hear from myself and Kendall Clark, Senior Director of Sales & Marketing at One Firefly. We were joined by Laura Jean Null, Marketing Operations Specialist - Residential Luxury, at Lutron Electronics.

This is Automation Unplugged, and I’m Ron Callis. My returning guests today are Phil and Pat Mulligan, the brothers behind Pacific Audio & Communications, also known as PAC Hawaii. Phil and Pat are celebrating an incredible milestone — 35 years in business as one of Hawaii’s leading integration firms, with offices spanning multiple islands and a team that’s built its reputation on craftsmanship, transparency, and aloha. Phil founded PAC Hawaii back in 1991 after running a successful electrical contracting business on Maui, and a few years later, Pat joined after serving eight years in the U.S. Army’s 82nd Airborne Division and earning his degree in Electronics Engineering. Together, they’ve grown PAC from a small man operation into a multi-island company designing and delivering world-class residential and commercial technology systems.

This is Automation Unplugged, and I’m Ron Callis. This week in our Marketing Experts segment, we’re exploring one of the most talked-about topics in business today: how can small businesses use AI to work smarter, not harder? To help us unpack that, we’re joined by Adam Lewis, Executive Account Manager and Data Analytics Team Lead at One Firefly. Over his six years with the company, Adam has built a reputation for helping clients turn data into decisions — and he’s been leading the charge in testing how AI can save time, streamline workflows, and reveal real insights.

This is Automation Unplugged, and I’m Ron Callis. Our guest today is Tony Blodgett, Director of Residential Sales at Seura. Tony has been with Seura since 2010, guiding the company’s growth in both commercial and residential markets. A graduate of the University of Wisconsin-Madison, Tony began his career in politics at the Wisconsin State Capitol before transitioning into technology and design at Seura. Over the past 15 years, he has become a trusted voice in the integration channel, helping dealers and designers embrace the unique opportunities mirror TVs and lighted mirrors bring to luxury projects.