➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory  In this "Lessons" episode, Mike Baker shares how unconventional thinking and strategic visibility can become powerful drivers of business growth. Drawing from his transition out of the CIA, he explains how leveraging media exposure can build credibility, scale a brand, and create opportunities that traditional marketing cannot. He also breaks down the importance of making fast decisions with imperfect information, highlighting how speed and adaptability create momentum in high-stakes environments. Additionally, he explores how defining risk appetite and understanding internal threats—like insider risks and cybersecurity vulnerabilities—are critical to protecting and sustaining long-term business success.➡️ Show Linkshttps://successstorypodcast.com  YouTube: https://youtu.be/RR8NyuOVSZM Apple: https://podcasts.apple.com/us/podcast/mike-baker-ex-cia-operative-chairman-ceo-at-portman/id1484783544 Spotify: https://open.spotify.com/episode/16FsH3uEqzm0UgUe9MgYEN ➡️ Watch the Podcast on YouTubehttps://www.youtube.com/c/scottdclary