CDG BizCast

Tax season is nearing its end, and the filing deadline is just weeks away! We sat down with tax preparation expert Paul Njoku, owner of PKN Accounting in Houston, to explore how small business owners can maximize their returns before the deadline. Plus, he shares insights on common filing mistakes and how to avoid costly errors that could lead to problems down the road.CONTACT PAUL AT PKN ACCOUNTING TODAY:https://www.pknaccounting.com(832) [email protected]

Singer-songwriter Lexi Nguyen joins us on CDG BizCast to explore how small businesses can leverage strategic event planning to maximize their exposure. In this episode, we’ll dive into the power of live music, the value of consistency, the importance of preparing for the unexpected, and how collaborating with fellow small businesses can create powerful mutual promotion opportunities. Tune in for expert insights and actionable tips to make your next event a success!

In this episode of CDG BizCast, we welcome back John "JD" Dwyer from The Institute of Wow to dive deeper into the power of direct marketing—building on the insights he shared with us in Episode 76. JD explains how to incorporate direct marketing tactics into your website and social media campaigns to drive results. Direct marketing, at its core, is all about offering customers a compelling incentive to take action—think of how kids are drawn to McDonald's Happy Meals for the toy, not the food. This episode revisits this strategy and provides practical tips for small businesses to leverage direct marketing in their online efforts.

It's time to shine our Small Business Spotlight on another awesome small, local business in the Greater Houston area! Today we speak to Karina Melendez of Americana Pool Service of New Caney, TX. Karina joins us to discuss her adventure in starting a swimming pool contracting company with her husband Jorge, who are all about providing 5-star customer service. Americana Pool Service is all about providing swimming pools, hot tubs and other backyard amenities with quality materials while educating every customer with industry-standard tips to ensure their swimming pools last for years to come! When you get a pool from Americana, you will know everything you will ever need to know about swimming pools from construction to maintenance. In this episode, you will learn about Karina's passion for great customer service as well as some tips to help you get started on a new swimming pool in addition to some pro tips to keep your pool sparkling! Americana Pool Service serves Humble, Kingwood, Atascocita and several other northern areas of Greater Houston.LEARN MORE ABOUT AMERICANA POOL SERVICE AT:https://americanapoolservice.netGET A FREE QUOTE:(832) 689-0232FOLLOW AMERICANA POOL SERVICE ON SOCIAL MEDIA:Facebook: https://www.facebook.com/americanapoolservice/Instagram: https://www.instagram.com/americana.pool.service/TikTok: https://www.tiktok.com/@americanapoolservice