<p><strong>Agency: </strong><a href="http://speargrowth.com">Speargrowth.com</a>, B2B marketing, 20 employees</p> <p><strong>CEO:</strong> <a href="https://www.linkedin.com/in/ishaan-shakunt/">Ishaan Shakunt</a></p> <p><strong>Situation:</strong> In need of new leads. They were doing all inbound marketing. They decided, after learning about Partnerhub® ironically, to start turning on partnerships. Subsequently, partner-led events.</p> <p><strong>Result:</strong> Hundreds of leads, lots of personal thought leadership for Ishaan, and pipeline for the agency.</p> <p><strong>Partner(s) referenced: </strong>https://www.vweby.com/</p> <p><strong>Listener takeaways: </strong></p> <ul> <li><p>Setup checklist for a partner event</p> </li> <li><p>How to ensure reciprocity from the event partners</p> </li> <li><p>Post event strategy</p> </li> <li><p>Why use these virtual summit tech platforms like Airmeet and Hubilo versus a meeting room tech like Zoom</p> </li> <li><p>Repurposing content post-event</p> </li> </ul> <p><strong>Links: </strong></p> <p><a href="https://reveal.co/?utm_source=MakeThemFamous&utm_medium=Podcast_Paid&utm_campaign=EN_ALL">Reveal.co/</a></p> <p><a href="https://www.partnerhub.app/">Partnerhub.app/</a></p> <p><br><br></p>