<p><strong>Agencies: </strong><a href="http://duostrategyla.com">duostrategyla.com</a> and <a href="http://pblcmedia.com">pblcmedia.com</a></p> <p><strong>CEOs: </strong><a href="https://www.linkedin.com/in/taylorkratz/">Taylor Kratz</a>, <a href="https://www.linkedin.com/in/grant-mcnaughton-973362b1/">Grant McNaughton</a>, <a href="https://www.linkedin.com/in/jonfarah/">Jon Farah</a></p> <p><strong>Situation: </strong>Jon needed to grow his client base, and he knew partnerships was the way to get there quickly. </p> <p><strong>Result:</strong> A successful partnership between two agencies that resulted in net new business and higher client retention.</p> <p><strong>Listener takeaways: </strong></p> <ul> <li><p>Why Jon went right into partnerships with larger agencies as his growth strategy</p> </li> <li><p>How white label vs collaborative strategic partnerships differ. </p> </li> <li><p>How to set up the billing relationship between partners and clients.</p> </li> <li><p>Finding and converting a first shared customer.</p> </li> <li><p>Creating a shared process to find more successes.</p> </li> <li><p>Why it’s important they made Jon client-facing and not </p> </li> <li><p>How Jon’s expertise in marketing and the tech stack enabled their early success.</p> </li> <li><p>What they did wrong.</p> </li> </ul> <p><strong>Sponsors: </strong></p> <p><a href="https://reveal.co/?utm_source=MakeThemFamous&utm_medium=Podcast_Paid&utm_campaign=EN_ALL">Reveal.co/</a></p> <p><a href="https://www.partnerhub.app/">Partnerhub.app/</a></p> <p><br></p>