<p>Dive into the world of digital payments with this episode on UPI, as Yana and Sneha explore its transformative journey in India. From its humble beginnings to becoming more than a payment method, UPI is reshaping the way India transacts! Let's unpack Metcalfe’s law behind its rapid growth, the two-sided market dynamics, zero-MDR advantage, and innovations like UPI on feature phones, wearables, and future collaborations with AI. Today, UPI stands as a global benchmark, driving India’s economy toward modern financial development.</p>