Trainline (a train ticket booking platform) is on a quest to own the journey, not just the ticket. W+K's CSO in Amsterdam, Nick Docherty and Trainline's VP Brand & Marketing, Jo McClintock, join me to share the thinking behind "The Way to Train."

On Strategy Showcase

Fergus O’Carroll

W+K and Trainline on turning your greatest weakness into opportunity

MAR 15, 202642 MIN
On Strategy Showcase

W+K and Trainline on turning your greatest weakness into opportunity

MAR 15, 202642 MIN

Description

Trainline (a train ticket booking platform) is on a quest to own the journey, not just the ticket. W+K's CSO in Amsterdam, Nick Docherty and Trainline's VP Brand & Marketing, Jo McClintock, join me to share the thinking behind "The Way to Train."