<p>Keywords</p><p><br></p><p>pricing, surveillance pricing, legislation, consumer rights, algorithmic pricing, Instacart, market manipulation, historical pricing, value of service pricing, consumer surplus</p><p><br></p><p><br></p><p>Summary</p><p><br></p><p>In this episode of the Venture Step podcast, Dalton Anderson explores the evolution of pricing from historical negotiation practices to modern surveillance pricing driven by AI algorithms. He discusses the implications of these changes on consumer rights, the recent Instacart scandal, and the legislative responses aimed at regulating algorithmic pricing. The conversation highlights the moral and ethical considerations surrounding pricing strategies and the potential future of pricing legislation.</p><p><br></p><p><br></p><p>Takeaways</p><p><br></p><p>The AI algorithm is now determining consumer pricing based on data.</p><p>Surveillance pricing can lead to manipulation of consumers.</p><p>Historical pricing was based on negotiation and transparency.</p><p>Legislation like the Interstate Commerce Act was created to protect consumers.</p><p>Instacart&#39;s pricing practices led to a significant FTC fine.</p><p>Value of service pricing was a historical method of pricing based on consumer need.</p><p>New bills are being introduced to combat algorithmic pricing.</p><p>The impact of pricing algorithms can lead to significant consumer costs.</p><p>Legislative responses are evolving in reaction to pricing scandals.</p><p>The future of pricing legislation is uncertain but necessary.</p><p><br></p><p><br></p><p>Titles</p><p><br></p><p>The Future of Pricing: Algorithms vs. Ethics</p><p>Surveillance Pricing: The New Consumer Challenge</p><p><br></p><p><br></p><p>Sound bites</p><p><br></p><p>&quot;That&#39;s manipulation, those are quite different.&quot;</p><p>&quot;We don&#39;t care if it&#39;s a good or a service.&quot;</p><p>&quot;This is unchristian. We&#39;re not doing this.&quot;</p><p><br></p><p><br></p><p>Chapters</p><p><br></p><p>00:00 The Evolution of Pricing: From Negotiation to Algorithms</p><p>06:09 Surveillance Pricing: The New Age of Consumer Manipulation</p><p>12:55 Value of Service Pricing: A Historical Perspective</p><p>19:51 Legislative Responses to Algorithmic Pricing</p><p>28:16 The Future of Pricing: Trends and Implications</p><p><br></p><p>Support</p><p>https://www.congress.gov/bill/119th-congress/senate-bill/232</p><p>https://www.congress.gov/bill/119th-congress/house-bill/4640</p><p>https://www.ftc.gov/news-events/news/press-releases/2025/12/instacart-pay-60-million-consumer-refunds-settle-ftc-lawsuit-over-allegations-it-engaged-deceptive</p><p>https://www.justice.gov/opa/pr/justice-department-requires-realpage-end-sharing-competitively-sensitive-information-and</p><p>https://www.consumerreports.org/money/questionable-business-practices/instacart-ai-pricing-experiment-inflating-grocery-bills-a1142182490/</p><p><br></p><p><br></p>