4:9 The net zero event reality check - Nick Westerman

FEB 29, 202421 MIN
Event Martech Podcast

4:9 The net zero event reality check - Nick Westerman

FEB 29, 202421 MIN

Description

<p>What would it take to achieve a completely net zero event? Is that even possible amidst the flights, builds and waste streams inherent to large conferences and expos? I brought those questions to Nick Westerman of <a href="https://www.nhsconfed.org/" target="_blank">NHS Confederation</a>.</p> <p>Nick oversees sustainability initiatives for NHS Confed's massive annual expo in the UK. With thousands gathering each year, he's constantly searching for ways to lower the event's environmental impact. He was candid about the obstacles they face and the reality of reaching carbon goals.</p> <p>Nick and the team behind NHS Confed take a holistic approach. From public transport incentives to recycled venue materials, Nick shares the incremental changes making their large event noticeably greener.</p> <p>If you feel overwhelmed on event sustainability, don't miss Nick's pragmatic vision.</p> <p>Full show notes: <a href="https://eecast.com/33" target="_blank">https://eecast.com/33</a></p>