Did you know "Crisis preparedness" is projected to be the next frontier of competitive advantage?
Crises are unpredictable, but crisis preparedness is part of the job description for today’s business leaders. This week Dennis Culloton shares his crisis management insights and experience with Nicole.
"What you do in the moment of crisis could be a great opportunity to create a golden moment." advises Dennis.
Nicole Ertas manage Chicago's marketing & strategy agency FREE RANGE PARTNERS, a team of strategists, creatives and social/digital experts who help small and large organizations cost effectively forge new paths for growth in the modern economy.
Subscribe to FREE RANGE BRANDS to stay ahead of the pack In today's complex business landscape.
What's the difference between a product and an iconic brand? Culture. Hop a ride with Mr. Robert Pasin, Chief Wagon Officer at RADIO FLYER. He and Nicole Ertas discuss the first and most critical strategy to thriving in the 21st century: CULTURE.
"We know we get better at what we measure. We become what we celebrate," explains Robert in this episode.
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