EXCELLERATE in Real Estate

In this episode, we interview Greg Steele, who shares with us his process for preparing a CMA, and his tried and tested template for planning your business, which can be downloaded here. You will learn: 

- Greg's approach to methodically planning each aspect of his business, including prospecting, budgeting, creating action plans and measuring results. 

- Insights on effective marketing and determining how to allocate your marketing dollars and other resources. 

- Everything you need to know about closing a client and selling that home with a thorough comparative market analysis. In this section, we talk about conditions affecting the saleability of a home, how to present your CMA to a client, and we review what statistics you should actually use when considering the market, and therefore the price of a home in Edmonton.   

Greg Steele is a RE/MAX Excellence REALTOR® who trademarked the term "Not all REALTORS are alike". An innovative marketer with over 30 years of experience in this industry, Greg has held numerous positions with the REALTORS Associate of Edmonton, including President in 2014. As an active member and leader in the industry, Greg is passionate about sharing his knowledge for the betterment of this profession.