<p>This week, the 2 Regular Guys welcome back Warren Werbitt, The Print Whisperer himself, to explore the growing convergence between commercial print and apparel decoration. Warren recently launched theprintwhisperer.shop, and we’ll talk about what pulled him deeper into the decorating world and why this crossover matters for the future of both industries. We’ll also continue the conversation Aaron and Warren started on his podcast, Printing’s Alive. Together, they unpack the challenges printers unintentionally create for themselves, the real drivers behind standout creativity, how sales mindsets have evolved, and what leadership really looks like in print today. Expect stories, laughs, and practical insights from two people who love this industry and aren’t afraid to say what everyone else is thinking.</p> <p><!--more--></p> <div class="wp-block-media-text alignwide is-stacked-on-mobile" style="grid-template-columns:30% auto"> <figure class="wp-block-media-text__media"><a href="http://osg.link/builder" target="_blank" rel=" noreferrer noopener"><img loading="lazy" decoding="async" width="300" height="300" src="https://www.2regularguys.com/wp-content/uploads/2025/12/business-builder-accelerator-new-beginning.jpg" alt="The Business Builder Accelerator helps you create a foundation that finally feels clear, aligned, and built for the way YOU work." class="wp-image-27618 size-full" srcset="https://www.2regularguys.com/wp-content/uploads/2025/12/business-builder-accelerator-new-beginning.jpg 300w, https://www.2regularguys.com/wp-content/uploads/2025/12/business-builder-accelerator-new-beginning-150x150.jpg 150w" sizes="auto, (max-width: 300px) 100vw, 300px" /></a></figure> <div class="wp-block-media-text__content"> <p><strong>Your business doesn’t need more tasks. </strong>It needs clarity, alignment, and a structure that supports you.</p> <p>The <a href="http://osg.link/builder" target="_blank" rel="noreferrer noopener">Business Builder Accelerator</a> is a guided 12-week experience that helps you uncover what actually matters, make confident decisions, and build a foundation you can grow on. </p> <p>Explore the experience and sign up for a free clarity call &#8211;> <strong><a href="http://osg.link/builder" target="_blank" rel="noreferrer noopener">OSG.link/Builder</a></strong> </p> </div> </div> <h3 class="wp-block-heading">News</h3> <p>If you have anything newsworthy you would like us to share, please email details to <a href="mailto:[email protected]">[email protected]</a>. Use the subject line “Weekly News.”</p> <figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"> <div class="wp-block-embed__wrapper"> https://youtu.be/tN1SuUs-7Sw </div> </figure> <div class="wp-block-media-text has-media-on-the-right is-stacked-on-mobile"> <div class="wp-block-media-text__content"> <h3 class="wp-block-heading">Dad Joke</h3> <p><strong>Terry: </strong>I’ve been warned not to tell any more Thanksgiving jokes</p> <p>(<em>How’s that going?)</em></p> <p>Well, I couldn’t just quit cold turkey</p> </div> <figure class="wp-block-media-text__media"><img loading="lazy" decoding="async" width="540" height="540" src="https://www.2regularguys.com/wp-content/uploads/2022/09/Dad-Joke.png" alt="" class="wp-image-26030 size-full" srcset="https://www.2regularguys.com/wp-content/uploads/2022/09/Dad-Joke.png 540w, https://www.2regularguys.com/wp-content/uploads/2022/09/Dad-Joke-300x300.png 300w, https://www.2regularguys.com/wp-content/uploads/2022/09/Dad-Joke-150x150.png 150w" sizes="auto, (max-width: 540px) 100vw, 540px" /></figure> </div> <h2 class="wp-block-heading">Print Worlds Collide</h2> <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="728" height="90" src="https://www.2regularguys.com/wp-content/uploads/2025/11/2-Regular-Guys-25-Vote-Reggie-Banner.jpg" alt="" class="wp-image-27605" srcset="https://www.2regularguys.com/wp-content/uploads/2025/11/2-Regular-Guys-25-Vote-Reggie-Banner.jpg 728w, https://www.2regularguys.com/wp-content/uploads/2025/11/2-Regular-Guys-25-Vote-Reggie-Banner-300x37.jpg 300w" sizes="auto, (max-width: 728px) 100vw, 728px" /></figure> <p><strong>Aaron:</strong> Welcome in! It&#8217;s been a while since we had you on the show (July of 2020). Give our listeners a brief Warren 101 and as a bunch of apparel geeks here, what inspired you to launch theprintwhisperer.shop?</p> <p><strong>Terry:</strong> On the podcast you did with Aaron, you talked about selling a large batch of shirts and how exciting that felt. What does that kind of excitement tell you about where creativity fits into print today?</p> <p><strong>Aaron:</strong> When we talked on your podcast (<a href="https://youtu.be/ZfQpEBmcWiY?si=Eanh7jMqcaEXnb8I" target="_blank" rel="noreferrer noopener">https://youtu.be/ZfQpEBmcWiY?si=Eanh7jMqcaEXnb8I</a>), we discussed some ways that printers often create their own challenges. What are a few of those patterns you see popping up again and again?</p> <p><strong>Terry:</strong> You and Aaron had a great conversation about passion being fuel. How do you stay fired up about print after all these years?</p> <p><strong>Aaron:</strong> You’re known for connecting with people anywhere… elevators, airplanes, trade shows. How can less extroverted printers learn to build the same kind of relationships?</p> <div class="wp-block-image"> <figure class="aligncenter size-full"><a href="http://osg.link/svp" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="728" height="90" src="https://www.2regularguys.com/wp-content/uploads/2025/10/SVP-Animated-Banner.gif" alt="" class="wp-image-27577"/></a></figure> </div> <p><strong>Terry:</strong> Many shops struggle without realizing they’re creating their own roadblocks. What’s one self-inflicted challenge you see all the time that printers rarely admit to?</p> <p><strong>Aaron: </strong>We talked about young talent on your podcast. What do you believe needs to change for print and apparel shops to attract the next generation?</p> <p><strong>Terry:</strong> Humor plays a huge role in your content and your sales style. How can printers use humor and positivity to stand out to customers?</p> <p><strong>Aaron:</strong> When you look at shops that thrive, what habits or mindsets do you see consistently?</p> <p><strong>Terry:</strong> After everything we’ve talked about today, what do you wish more printers understood about their own potential?</p> <p><strong>Aaron:</strong> Tell us where people can connect with you, learn more about what you do and buy some fun shirts?</p> <h3 class="wp-block-heading"><a href="https://www.youtube.com/playlist?list=PLw-2bzBcYW4hvUAnUl5yaeavNgXO5EIDm" target="_blank" rel="noreferrer noopener">The Secret Sauce</a></h3> <p>We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you&#8217;re a seasoned pro or just getting started in the decorated apparel industry, dip into our &#8216;Secret Sauce&#8217; for insights that can help you soar. </p> <figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"> <div class="wp-block-embed__wrapper"> https://youtu.be/PJhDaFKDGTE </div> </figure> <div class="wp-block-image"> <figure class="aligncenter size-full"><a href="https://decorators.ink/dtgdtf" target="_blank" rel="noreferrer noopener"><img loading="lazy" decoding="async" width="728" height="90" src="https://www.2regularguys.com/wp-content/uploads/2017/06/DTG_DTF-iLEARNING.jpg" alt="" class="wp-image-26515" srcset="https://www.2regularguys.com/wp-content/uploads/2017/06/DTG_DTF-iLEARNING.jpg 728w, https://www.2regularguys.com/wp-content/uploads/2017/06/DTG_DTF-iLEARNING-300x37.jpg 300w" sizes="auto, (max-width: 728px) 100vw, 728px" /></a></figure> </div> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow"> <h3 class="wp-block-heading">OTHER EVENTS</h3> <ul class="wp-block-list"> <li><strong><a href="https://oursuccessgroup.com/sbspodcast/" target="_blank" rel="noreferrer noopener">Small Business Saturdays</a></strong> &#8211; Saturdays at Noon Central Time and then available to watch any time.</li> <li><strong><a title="" href="http://www.liveosg.com/" target="_blank" rel="noopener">Rising Tide Talks!</a></strong> &#8211; Wednesdays at 5 PM Central Time and then available to watch any time.</li> <li><a href="https://oursuccessgroup.com/mos/" target="_blank" rel="noopener">Master of Success Inner Circle</a>&#160;– Bi-weekly Mastermind Groups with accountability, support, and a built-in support group.</li> <li><a href="https://terrycombs.com/chicago-class/" target="_blank" rel="noopener">Complete Screen Printing Business Course</a> with Atlas Screen Supply in Chicago, March 21-22, 2026</li> <li><a href="https://terrycombs.com/complete-screen-printing-business-course-in-phoenix/" target="_blank" rel="noopener">Complete Screen Printing Business Course</a>&#160;with Workhorse Products in Phoenix, AZ, TBD</li> <li><a href="http://www.erichcampbell.com/the-takeup-live-machine-embroidery-talk-with-erich-campbell/" target="_blank" rel="noopener">The Take-up with Erich Campbell</a>&#160;– Fridays at 2:30 Mountain Time</li> <li><a href="https://www.decorators.education/dnld/" target="_blank" rel="noopener">Demystifying Next Level Digitizing</a>&#160;Online Training from Erich Campbell</li> <li><a href="https://decorators.education/emblems/" target="_blank" rel="noopener">Understanding Emblems</a>: Learn from Erich Campbell about digitizing for patches.</li> </ul> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow"> <h3 class="wp-block-heading">Trade Shows</h3> <ul class="wp-block-list"> <li><a href="https://xpressreg.net/register/asio0126/landing.asp?iq=&#38;vip=&#38;sc=WEB">ASI Show Orlando, FL</a> &#8211; January 5-7, 2026</li> <li><a href="https://impressionsexpo.com/" target="_blank" rel="noreferrer noopener">Impressions Long Beach, CA</a> &#8211; January 22-24, 2026</li> <li><a href="https://daxshow.com/kansas-city-2026/" target="_blank" rel="noreferrer noopener">DAX Kansas City, MO</a> &#8211; February 20-21, 2026</li> <li><a href="https://www.asishow.com/">ASI Show Forth Worth, TX</a> &#8211; March 9-11, 2026</li> <li><a href="https://www.graphics-pro-expo.com/events/" target="_blank" rel="noreferrer noopener">Graphics Pro Expo, Irving, TX</a> &#8211; March 12-14, 2026</li> <li><a href="https://impressionsexpo.com/" target="_blank" rel="noreferrer noopener">Impressions Atlantic City, NJ</a> &#8211; March 26-28, 2026</li> <li><a href="https://daxshow.com/dayton-2026/" target="_blank" rel="noreferrer noopener">DAX Dayton, OH</a> &#8211; April 24-25, 2026</li> <li><a href="https://daxshow.com/chicago-2026/" target="_blank" rel="noreferrer noopener">DAX Chicago, IL</a> &#8211; May 15-16, 2026</li> <li><a href="https://daxshow.com/tampa-2026/" target="_blank" rel="noreferrer noopener">DAX Tampa, FL</a> &#8211; May 29-30, 2026</li> <li><a href="https://daxshow.com/nashville-2026/" target="_blank" rel="noreferrer noopener">DAX Nashville, TN</a> &#8211; June 19-20, 2026</li> <li><a href="https://www.asishow.com/">ASI Show Chicago, IL</a> &#8211; July 21-23, 2026</li> <li><a href="https://daxshow.com/twin-cities-2026/" target="_blank" rel="noreferrer noopener">DAX Twin Cities, MN</a> &#8211; August 7-8, 2026</li> <li><a href="https://www.graphics-pro-expo.com/events/" target="_blank" rel="noreferrer noopener">Graphics Pro Expo, Long Beach, CA</a> &#8211; August 13-15, 2026</li> <li><a href="https://www.graphics-pro-expo.com/events/" target="_blank" rel="noreferrer noopener">Graphics Pro Expo, Cleveland, OH</a> &#8211; September 10-11, 2026</li> <li><a href="https://www.printingunited.com/" target="_blank" rel="noreferrer noopener">Printing United Expo, Las Vegas, NV</a> &#8211; September 23-25, 2026</li> <li><a href="https://texas.impressionsexpo.com/" target="_blank" rel="noreferrer noopener">Impressions Dallas, TX</a> &#8211; October 22-24, 2026<br /><em><strong>All dates and events are subject to change</strong></em></li> </ul> </div> </div>