Producers' Happy Hour

Ever wondered why some shoot days spiral out of control? It often boils down to the conversations happening in video village. In this lively episode, we dive into the wild world of video village—the on-set hub where clients and agency reps gather to watch and critique the shoot.

Managing this space is no small feat. From dealing with last-minute client notes to navigating the dynamics between various stakeholders, the challenges are endless. Effective communication and managing expectations are key to ensuring a successful shoot day. So, grab a drink and get ready to laugh and learn as we offer candid producing tips and tricks to help you master the art of commercial production.

Topics: #commercialproduction, #producingtips, #filmschool, #commercialproducer, #videovillage, #setlife

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Ever had a major production hit the brakes unexpectedly? 

In this episode, we dive into the art of managing cancellations and postponements in production. With special guest co-host and freelance producer Jade Forte, we share gripping stories of projects derailed at the last minute and reveal the strategies used to navigate these crises. Listen in as we discuss how to keep your team motivated, maintain client relationships, and pivot plans without losing momentum. Whether you're a seasoned producer or just starting out, this episode is packed with actionable insights to keep your projects on track, no matter what. Stick around until the end as we outline the AICP guidelines for these exact scenarios.

Topics: #aicp, #cancellations, #postponements, #commercialproduction, #producingtips

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Is your production strategy in sync with the evolving media landscape? As a producer in the fast-paced world of commercial production, it's crucial to recognize that integrating social media teams into your production process is no longer optional—it's essential. In today's content-driven market, producers must navigate the complexities of media production with a keen eye on the digital horizon.

So, ask yourself: Are you leveraging the full potential of your social media counterparts to elevate your commercial production? If not, it's time to bridge that gap and harness the collective power of media production and social media savvy to stay ahead in this dynamic industry.

Topics: #socialmedia #digitalcontentcreation #producers #commercialproduction #contentcreation #socialmediaplatforms

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🎙️ Feeling the pulse of the industry? Something's amiss, and we're diving deep to uncover the truth.Join us as we peel back the layers of the industry slowdown. We’re your guides through the maze of shifting landscapes and unforeseen challenges. From evolving consumer behaviors to the rise of digital content, we share the reasons behind the slowdown and what to be hopeful about. 

Topics: #Industryslowdown, #Commercialproduction, #Digitalcontent, #Consumerbehavior #Marketingtrends #Medialandscape

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How is the industry  navigating the shift from traditional broadcast ads to captivating content? Join us as we dissect this burning question with Sean Owolo, Head of Broadcast TV Development at ArtClass. From redefining "content" to understanding the creator landscape, we're uncovering the keys to adapting and thriving in today's dynamic landscape.

Ready to level up your production game? Join our exclusive Producer's Bootcamp! Elevate your skills with insider insights on director's treatments, budgeting techniques, and more. Limited spots available for our in-person workshop on April 28th in Santa Monica, CA. Don't miss this opportunity to network with industry pros and craft top-tier experiences for ad agencies and brands.