Some coaches spend two or three years still 'working on their niche.' If that sounds familiar, this episode will change everything. Here's How to choose your coaching nicheI've helped over 10,000 coaches build profitable businesses, and the number one thing that unlocks everything? A niche rooted in your own story.In this episode, I'm sharing what nobody told you about choosing a coaching niche and why for women over 50, it is actually easier than you think. Here's what I cover:What's really keeping you stuck on your niche (it's not what you think)Why niching down actually gives you more freedom, not lessThree real client examples that show exactly how to find a niche rooted in your lived experienceThe "fluffy niche" trap that kills urgency and costs you clientsThree questions to ask yourself before committing to any nicheWhy women over 50 have a unique advantage when it comes to picking the right nicheYour niche should not be a guess. It is rooted in your story, and once you find it, everything in your business gets easier.Ready to find your niche and start building? Start with my free Business Assessment at https://www.debbieshadid.com/scheduleLet’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool