In 2017, School of Public Affairs alumnus Jeff Perkins joined ParkMobile, first as its chief marketing officer. He was then named CEO of the Atlanta-based company in July. Since, it’s been all park and little recreation for Perkins and the nation’s leading mobile parking technology provider. ParkMobile continues to add to its 558 locations across 42 states and DC. It eclipsed the 30 million customer threshold in December, and it adds another million customers every 30 days. And in September, Perkins published his first book, How Not to Suck at Marketing. Perkins joined the podcast in December and reflected on his path in marketing and his company’s efforts to manage present day growth while contemplating the future of transportation. ParkMobile continues to think outside the lines while we just try to stay within them.

30 Minutes On... from American magazine

30 Minutes On... from American magazine

30 Minutes On Parking (with Jeff Perkins, SPA/BA ’96)

APR 5, 202236 MIN
30 Minutes On... from American magazine

30 Minutes On Parking (with Jeff Perkins, SPA/BA ’96)

APR 5, 202236 MIN

Description

In 2017, School of Public Affairs alumnus Jeff Perkins joined ParkMobile, first as its chief marketing officer. He was then named CEO of the Atlanta-based company in July. Since, it’s been all park and little recreation for Perkins and the nation’s leading mobile parking technology provider. ParkMobile continues to add to its 558 locations across 42 states and DC. It eclipsed the 30 million customer threshold in December, and it adds another million customers every 30 days. And in September, Perkins published his first book, How Not to Suck at Marketing. Perkins joined the podcast in December and reflected on his path in marketing and his company’s efforts to manage present day growth while contemplating the future of transportation. ParkMobile continues to think outside the lines while we just try to stay within them.