BMW's STEP Program: Nurturing the Next Generation of Technicians

MAY 13, 202677 MIN
Beyond the Wrench

BMW's STEP Program: Nurturing the Next Generation of Technicians

MAY 13, 202677 MIN

Description

Antonio Maldonado and Jake Martin are recruiters for the Service Technician Education Program (STEP) at BMW North America—and they go way beyond just recruiting. In this episode they break down how STEP works for automotive and collision students, what hands-on training from day one actually looks like, and how BMW is nurturing the next generation of technicians from first contact to career.During this episode we experienced some technical difficulties — we apologize for any inconvenience this may cause while listening.Watch the video recordingAbout the EpisodeHost: Jay Goninen, WrenchWay, [email protected]: Antonio Maldonado, BMW North America, [email protected] Martin, BMW North America, [email protected] & ResourcesGet notified of new episodes --> Join our email listGet Started with TruVideo’s Education Program for SchoolsJoin the ASE Connects CommunityASE Connects brings shops, dealerships, and schools together in one structured network to strengthen the technician pipeline. By making it easier to connect, collaborate, and support students through job shadows, internships, and classroom engagement, ASE Connects helps schools build stronger programs and helps shops develop a more consistent, local source of future technicians. Learn more:ASE Connects Memberships for Shops & DealersASE Connects Memberships for Schools (Free!)Connect with us on social:FacebookInstagramXLinkedInYouTubeTikTok