Zoya Lehrer’s founder journey is rooted in grit, reinvention, and a deep desire to solve a problem she was living every single day. After a 20-year career in financial services and fintech, Zoya made the bold leap into entrepreneurship to build Orgo, a family logistics app designed to help busy parents manage the chaos of youth sports, travel, scheduling, and everyday life on the go. In this episode, Allison Walsh and Zoya talk about what it really looks like to leave behind titles, structure, and corporate resources to build something from scratch. They unpack the mental load of parenting, the hidden stress behind youth sports logistics, the realities of bootstrapping a startup, and the discipline required to stay focused while building a solution that families actually need. If you’re a founder, working mom, sports parent, or woman navigating a major career pivot, this conversation will leave you inspired to trust your next step, simplify what’s weighing you down, and believe you can build something meaningful from lived experience.   Connect with Zoya: Instagram: https://www.instagram.com/zoyasportsmom/ Orgo App: https://www.orgohq.com/ LinkedIn: https://www.linkedin.com/in/zoyalehrer/   Work with Allison: Ready to turn your story into a service-driven brand that opens doors and expands your impact?  👉 Apply to join the She Believed She Could™ Podcast Network and take the next step in elevating your voice, brand, and impact. 👉 Enroll for free in From Podcast to Platform and learn how to turn your story into a platform that amplifies your impact. 🤩 Access the FREE Impact Brand Accelerator: https://bit.ly/impactbrandaccelerator Subscribe for weekly episodes on mindset, confidence, personal branding, business growth, and well-being: https://pod.link/1505347834 Connect with Allison: www.allisonwalshconsulting.com/newsletter Hosted by Allison Walsh, founder of She Believed She Could™. Connect with AllisonJoin us for the SBSC Summit: https://www.shebelievedshecould.co/sbscsummitInterested in working together? Fill out this form.www.instagram.com/allisonwalshwww.shebelievedbook.comwww.allisonwalshconsulting.comSignature Course | Build Your Brand On DemandAccess The Impact Brand AcceleratorAccess From Podcast to PlatformBeauty Must-Haves!