In this episode, we explore how now is the ideal time for business owners to recalibrate where they are in their business operations and establish a new baseline regarding the value of their business. As business owners focus on key value drivers that will set the stage for a strong recovery and help build a foundation for a longterm recovery. Chris Snider, the CEO of the Exit Planning Institute, walks listeners through the 4C’s of business value and how to improve them: social capital, structural capital, human capital and customer capital.