Josh Spilker: “Focus On Middle Funnel First!” Scaling ClickUp to 100K/Mo as a One-Man Content Team
DEC 13, 202331 MIN
Josh Spilker: “Focus On Middle Funnel First!” Scaling ClickUp to 100K/Mo as a One-Man Content Team
DEC 13, 202331 MIN
Description
<p>This week, I welcome <a href="https://www.linkedin.com/in/joshspilker" target="_blank" rel="noopener noreferer">Josh Spilker</a> onto the show. Josh is a seasoned marketer, having been the sole or first content person at ClickUp, Friday, and several other venture-back startups.</p>
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<p><strong>We discuss:</strong></p>
<ul>
<li>Is Josh worried about AI in SEO and content marketing? How will our world change? Is this the end of Google’s dominance?</li>
<li>How has Josh streamlined his content processes with Open AI tools?</li>
<li>Taking 2 websites from 0 to 100K traffic/month</li>
<li>How middle-of-funnel optimization drives growth</li>
<li>Is there any value to top-of-funnel content?</li>
<li>Scaling the one-man band: Working with writers to achieve velocity</li>
<li>How to achieve quality and quantity at scale</li>
<li>3 top tips for increasing content quality</li>
<li>Does Google care about duplicate content?</li>
</ul>
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<p>Join the How the F*ck newsletter here: https://www.thefxck.com</p>
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<p>Learn to scale content production in my eBook! https://www.thefxck.com/produce-content-at-scale</p>