<p>In this episode of "The Truth About Social Ads," host Jason Smith is excited to relaunch his podcast, bringing listeners invaluable insights and updates on social advertising across platforms like Facebook, Pinterest, TikTok, and Snapchat. Jason welcomes guest Tim Holloway, who has been instrumental in helping revive the podcast. They dive into the reasons for the hiatus, including Jason's busy schedule and the challenge of prioritizing the podcast amidst his professional commitments. The episode touches on the evolving landscape of social ads, emphasizing the complexity of running successful ad campaigns in the post-iOS update era. Jason shares his unique approach to strategic ad reviews, including live audits of clients' ad accounts and the importance of comprehensive testing. The conversation also highlights the necessity of using third-party reporting tools to ensure accurate tracking and the continued effectiveness of Facebook ads despite recent challenges. Overall, the episode provides a candid look at the realities of managing social ads and offers practical advice for businesses looking to optimize their advertising strategies.</p>
<p>"The landscape of running ads has become harder, but having a great team makes all the difference."</p>
<p>Key Takeaways:</p>
<ul>
<li><p>Challenges of Balancing Life, Business, and Podcasting</p>
</li>
<li><p>Changes in the Ad Landscape</p>
</li>
<li><p>Third-Party Reporting Tools</p>
</li>
<li><p>Market Trends and Platform Performance</p>
</li>
</ul>
<p>Learn more about Tim Holloway through the following links:</p>
<p><a href="https://www.facebook.com/tim.theimpactchallenges" rel="ugc noopener noreferrer" target="_blank">Facebook</a></p>
<p><a href="https://www.facebook.com/share/YjVARYrGLch27DKv/?mibextid=K35XfP" rel="ugc noopener noreferrer" target="_blank">Facebook Group</a></p>
<p>Learn more about Jason Smith through the following links:</p>
<p><a href="https://www.facebook.com/profile.php?id=100074736900762&mibextid=LQQJ4d" rel="ugc noopener noreferrer" target="_blank">Facebook</a></p>
<p><a href="https://www.spotlightsocialadvertising.com" rel="ugc noopener noreferrer" target="_blank">Website</a><br /></p>
