<description>&lt;p dir="ltr"&gt;In this episode of Search Off the Record, Irina Tuduce from the shopping team joins John Mueller and Lizzi Sassman to chat all things shopping data, from schema.org to feeds spec. Listen along as we chat about how shopping infrastructure gets its data, why pricing data can be tricky, and what the Shopping team has been working on this year.&lt;/p&gt; &lt;p dir="ltr"&gt;Resources:&lt;/p&gt; &lt;p dir="ltr"&gt;Episode transcript → &lt;a href= "https://goo.gle/sotr081-transcript" target="_blank" rel= "noopener"&gt;https://goo.gle/sotr081-transcript&lt;/a&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Irina Tuduce on LinkedIn → &lt;a href= "https://goo.gle/3Xuiywf" target="_blank" rel= "noopener"&gt;https://goo.gle/3Xuiywf&lt;/a&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Product structured data → &lt;a href= "https://goo.gle/4eaPJus" target="_blank" rel= "noopener"&gt;https://goo.gle/4eaPJus&lt;/a&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Feed spec in Merchant Center → &lt;a href= "https://goo.gle/3Tdl2MU" target="_blank" rel= "noopener"&gt;https://goo.gle/3Tdl2MU&lt;/a&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;How to set up Merchant Center account → &lt;a href= "https://goo.gle/4gcSPjq" target="_blank" rel= "noopener"&gt;https://goo.gle/4gcSPjq&lt;/a&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Merchant-level organization markup → &lt;a href= "https://goo.gle/47fvmd2" target="_blank" rel= "noopener"&gt;https://goo.gle/47fvmd2&lt;/a&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Schema.org community on GitHub → &lt;a href= "https://goo.gle/4e7A6E3" target="_blank" rel= "noopener"&gt;https://goo.gle/4e7A6E3&lt;/a&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Variants in Google Search → &lt;a href= "https://goo.gle/4dU4BOc" target="_blank" rel= "noopener"&gt;https://goo.gle/4dU4BOc&lt;/a&gt; &lt;/p&gt; &lt;p dir="ltr"&gt;Merchant Listings report in Search Console → &lt;a href= "https://goo.gle/47hlNuu" target="_blank" rel= "noopener"&gt;https://goo.gle/47hlNuu&lt;/a&gt; &lt;/p&gt; &lt;p&gt;&lt;strong&gt; &lt;/strong&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Listen to more Search Off the Record → &lt;a href= "https://goo.gle/sotr-yt" target="_blank" rel= "noopener"&gt;https://goo.gle/sotr-yt&lt;/a&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Subscribe to Google Search Channel → &lt;a href= "https://goo.gle/SearchCentral" target="_blank" rel= "noopener"&gt;https://goo.gle/SearchCentral&lt;/a&gt;&lt;/p&gt; &lt;p&gt;&lt;strong&gt; &lt;/strong&gt;&lt;/p&gt; &lt;p dir="ltr"&gt;Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.&lt;/p&gt;</description>

Search Off the Record

Google

Let's talk shopping markup

SEP 5, 202428 MIN
Search Off the Record

Let's talk shopping markup

SEP 5, 202428 MIN

Description

In this episode of Search Off the Record, Irina Tuduce from the shopping team joins John Mueller and Lizzi Sassman to chat all things shopping data, from schema.org to feeds spec. Listen along as we chat about how shopping infrastructure gets its data, why pricing data can be tricky, and what the Shopping team has been working on this year.

Resources:

Episode transcript → https://goo.gle/sotr081-transcript

Irina Tuduce on LinkedIn → https://goo.gle/3Xuiywf

Product structured data → https://goo.gle/4eaPJus

Feed spec in Merchant Center → https://goo.gle/3Tdl2MU

How to set up Merchant Center account → https://goo.gle/4gcSPjq

Merchant-level organization markup → https://goo.gle/47fvmd2

Schema.org community on GitHub → https://goo.gle/4e7A6E3

Variants in Google Search → https://goo.gle/4dU4BOc 

Merchant Listings report in Search Console → https://goo.gle/47hlNuu 

 

Listen to more Search Off the Record → https://goo.gle/sotr-yt

Subscribe to Google Search Channel → https://goo.gle/SearchCentral

 

Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.