This episode is an Audio Blog post. In this episode we cover 9 ways you can measure the ROI of your podcast, post-COVID, to ensure you are getting the best return for your marketing dollars.The full, written version of this post is available at <a href="https://www.jaraudio.com/blog/">JARaudio.com/blog</a>.Show notes:<a href="https://www.jaraudio.com/blog/edison-research">Edison's Latest 'Podcasting: Connection and Community During Quarantine' Report</a><a href="https://www.bbc.co.uk/mediacentre/worldnews/2019/audio-activated">BBC ‘Audio Activated’ Research</a><a href="https://link.medium.com/KrTNPIooQ6">Beyond Downloads: How to Measure the ROO of Your Brand’s Podcast, the Doctor Strange Way</a><a href="https://www.jaraudio.com/blog/">Well Now Podcast, produced by JAR Audio</a>Interested in discussing how to get your brand its own podcast? Reach out to <a href="https://www.jaraudio.com/">JAR Audio</a> and we can answer any questions you might have.See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

<description>&lt;p class="" style="white-space:pre-wrap;"&gt;This episode is an Audio Blog post. &lt;/p&gt;&lt;p class="" style="white-space:pre-wrap;"&gt;In this episode we cover 9 ways you can measure the ROI of your podcast, post-COVID, to ensure you are getting the best return for your marketing dollars.&lt;/p&gt;&lt;p class="" style="white-space:pre-wrap;"&gt;The full, written version of this post is available at &lt;a href="https://www.jaraudio.com/blog/"&gt;JARaudio.com/blog&lt;/a&gt;.&lt;/p&gt;&lt;p class="" style="white-space:pre-wrap;"&gt;Show notes:&lt;/p&gt;&lt;p class="" style="white-space:pre-wrap;"&gt;&lt;a href="https://www.jaraudio.com/blog/edison-research"&gt;Edison's Latest 'Podcasting: Connection and Community During Quarantine' Report&lt;/a&gt;&lt;/p&gt;&lt;p class="" style="white-space:pre-wrap;"&gt;&lt;a href="https://www.bbc.co.uk/mediacentre/worldnews/2019/audio-activated"&gt;BBC ‘Audio Activated’ Research&lt;/a&gt;&lt;/p&gt;&lt;p class="" style="white-space:pre-wrap;"&gt;&lt;a href="https://link.medium.com/KrTNPIooQ6"&gt;Beyond Downloads: How to Measure the ROO of Your Brand’s Podcast, the Doctor Strange Way&lt;/a&gt;&lt;/p&gt;&lt;p class="" style="white-space:pre-wrap;"&gt;&lt;a href="https://www.jaraudio.com/blog/"&gt;Well Now Podcast, produced by JAR Audio&lt;/a&gt;&lt;/p&gt;&lt;p class="" style="white-space:pre-wrap;"&gt;Interested in discussing how to get your brand its own podcast? Reach out to &lt;a href="https://www.jaraudio.com/"&gt;JAR Audio&lt;/a&gt; and we can answer any questions you might have.&lt;/p&gt;&lt;p&gt;See &lt;a href="https://omnystudio.com/listener"&gt;omnystudio.com/listener&lt;/a&gt; for privacy information.&lt;/p&gt;</description>

The Tip JAR

Audio Blog: Podcast ROI (Post-COVID)

Audio Blog: Podcast ROI (Post-COVID)

Description