<p>It covers what does a brand literally means. A strong brand stands out in a densely crowded marketplace. People fall in love with brands, trust them, &nbsp;and believe in their superiority. How a brand is perceived affects its success—whether it’s a start-up, a nonprofit, or a product. &nbsp;&nbsp;As competition creates infinite choices, companies look for ways to connect emotionally with customers, become irreplaceable, and create lifelong relationships. &nbsp;It is a very first attempt of various videos to be followed on branding and it's various aspects.</p>