The Business of UX: Defining and Measuring Success with Ravi Singh

JAN 10, 202531 MIN
Ascend UX

The Business of UX: Defining and Measuring Success with Ravi Singh

JAN 10, 202531 MIN

Description

<p>What does success in UX truly mean, and how can you measure it?</p> <p>In this episode, host <strong>Ayan Bihi</strong>, UX Design Manager talks with <strong>Ravi Singh</strong>, Vice President of Design and User Experience at PROS, about how UX professionals can align creativity with business impact. </p> <p>Drawing on over 25 years of experience, Ravi shares:</p> <p><br />✔️ Why building relationships is as important as building designs.<br />✔️ How to align UX goals with business objectives.<br />✔️ Practical advice for defining and measuring success in UX.<br />✔️ Tips for staying curious, creative, and growth-oriented throughout your career.</p> <p>Whether you're new to UX or a seasoned leader, this episode will inspire you to think differently about your role and the value you bring.</p> <p>🌟 Don’t forget to connect with <a href="https://www.linkedin.com/in/ravijsingh/" target="_blank" rel="ugc noopener noreferrer">Ravi Singh </a>and host <a href="https://www.linkedin.com/in/ayanbihi/" target="_blank" rel="ugc noopener noreferrer">Ayan Bihi </a>on LinkedIn to keep the conversation going!</p>