Chapter 16 of Accelerating Revenue focuses squarely on revenue generating skills. In this episode, our Notebook LM hosts “Lucas & Maren” discuss Enablement’s role in designing programs that support continuous GTM skill improvement and provide the repetition and reinforcement that builds skillsets over time. On a more granular level, we look at not only what skills drive revenue, but how to determine which ones your specific teams need to focus on, as well as how the training for them gets delivered. Finally, we touch on the importance of building and maintaining training content libraries.