Marketing Expert and Podcast Host Abby Zufelt walks us through the rebrand of her podcast, Working Girl Talk, sharing with us her tips on rebranding our projects.
“Branding is one of my favorite topics and as somebody who just went through a really long branding journey, I’m happy to help and share my thoughts on this.”
Some questions we went over include:
1. What is the mission? What do I do? What am I trying to convey to people?
2. Abby walks us through her three lists exercise so we can align your current brand with your aspirational brand.
3. What is the experience you want people to feel? This will reflect in the music, fonts, brand motifs, and color palette.
4. Brand looks, complete with accessories and props.
and... Does she recommend erasing your former branding on Instagram?
Guest:
Host:
Instagram: @MentorsontheMic @MichelleSimoneMiller
Twitter: @MentorsontheMic @MichelleSimoneM
Facebook page: https://www.facebook.com/mentorsonthemic
Website: www.michellesimonemiller.com andwww.mentorsonthemic.com
Youtube:https://www.youtube.com/user/24mmichelle
If you like this episode, check out:
The Importance of Mastermind Groups
3 Actionable tips to starting your PR strategy before getting a publicist
Oscar Predictions with Michelle Miller, actress & podcaster on Working Girl Talk podcast
Ken Girotti has had a hand in the creation of hundreds of hours of television episodes, pilots, television movies and film and received multiple award nominations. His television movie MAYERTHORPE garnered the best director award from the Director’s Guild of Canada.
Recently Ken has been Executive Producer/Director on FBI MOST WANTED (CBS). He served the same role on ANNE WITH AN E (Netflix). He Executive Produced and Directed both
seasons of PURE (Hulu/WGN) and was a Producer and Director on the CBC miniseries FORTUNATE SON. He directed half the episodes of the first three seasons of VIKINGS (History Channel), episodes of DAREDEVIL (Netflix), LAW & ORDER ORGANIZED
CRIME (NBC), ORPHAN BLACK (BBC America), FRONTIER (Netflix), THE STRAIN (FX Networks), THE CROSSING (ABC), COPPER (BBC America), DAMAGES (FX Networks), RESCUE ME (FX Networks). Pilots and movies for television he’s shot include CRA$H & BURN, SABBATICAL, THE DEALERSHIP, and BEFRIEND & BETRAY.
Currently Ken has numerous projects in development with Scott Einbinder’s 5X Media
He splits his time between New York City, Madrid and Toronto.
In this episode, we talk about:
• Started in theater and craft services before assisting directing (which wasn’t the right fit for him)
• Working on the famous “The Ides of March” episode onXena: Warrior Princess with Lucy Lawless
• Gigging on various shows vs working a few episodes of one show or what he calls “a tonic”
• Tips for actors on their self tapes
• His approach to a new script and how much time he has for prep
• How do you add producing to your role as a director of an episode of a show
• What it means to be a creative gatekeeper of a show likeFBI: Most Wanted
• How he handles show runners, producers, and writers “meddling” while maintaining his creative vision as a director
• Tips for directors in training
• Lightning round with his thoughts on shows he’s worked on including:24 with Kiefer Sutherland, Season 1 ofSupernatural,New Amsterdam,White Collar,Covert Affairs,Rescue Me,La Femme Nikita,Nikita,Vikings,Pure,Orphan Black,Anne with an Ewith co-showrunner Moira Walley-Beckett(about to doFourth Wingseries), andFBI: Most Wanted
• What episodes Ken directs of FBI: Most Wanted and how does he choose who directs other episodes
Guest:
Host:
Instagram:@MentorsontheMic@MichelleSimoneMiller
Twitter:@MentorsontheMic@MichelleSimoneM
Facebook page: https://www.facebook.com/mentorsonthemic
Website: www.michellesimonemiller.com andwww.mentorsonthemic.com
Youtube:https://www.youtube.com/user/24mmichelle
If you like this episode, check out
Linda Mendoza - From page to Comedy TV/Film Director of Scrubs, The Good Place, and more
Jason Ensler - From PSAs to Executive Producer/Director of HULU's "Love, Victor"
Scott McCormick, has been an audiobook director, adaptor and narrator for over 10 years. In that time he has directed and adapted over a hundred books and narrated and provided voices for well over a thousand book. He has played many characters through the years including the lead roles in Sir Apropos of Nothing by Peter David and The Ishmael Jones by Simon R. Green. He has also lent his voice to dozens of audiocomic book characters including Venom, The Thing and most recently Hellboy. A native of Baltimore, he moved to the DC metro area in 1999 to pursue a career in theatre, wanting to avoid any chance of fame by not moving to New York or LA. He just north of DC with the love of his life, Jillian.
In this episode, we talk about:
• A breakdown of his role as Creative Director and Director Training Manager at Graphic Audio
• Process for creating the dramatized audiobook for Graphic Audio
• How COVID expanded their roster of actors
• How long production and post-production takes for a book like Fourth Wing or Iron Flame or Onyx Storm by Rebecca Yarros
• Reading Onyx Storm and starting in mid-February
• Surprise at the success of ACOTAR and Fourth Wing and Iron Flame, especially on Tik Tok
• How he envisions a character on the page
• Advice for starting in Voiceover including recommended hardware and software
• A great voice for Graphic Audio and the ways to submit to Graphic Audio as a VO artist
Guest:
The Empyrean 1: Fourth Wing (1 of 2) (Dramatized Adaptation) - Also available wherever you listen to audiobooks
Host:
Instagram: @MentorsontheMic @MichelleSimoneMiller
Twitter: @MentorsontheMic @MichelleSimoneM
Facebook page: https://www.facebook.com/mentorsonthemic
Website: www.michellesimonemiller.com and www.mentorsonthemic.com
Youtube: https://www.youtube.com/user/24mmichelle If you like this episode, check out
Becoming... VP at Disney Television Animation of Current Series & Diversity Jay Francis
Khaya Fraites is a voice and film actor based in New York City. She has narrated books such as the full cast versions of Fourth Wing and Iron Flame from GraphicAudio and has performed in video games such as World of Warcraft, Diablo 4, and Blumhouse games’ first release: Fear the Spotlight. You can also catch her in animated shows such as Pokémon Paldean Winds, Quantum Heroes Dinoster and Rainbow High. Khaya is also a filmmaker and has made short films that have screen at festivals such as Virginia Film Fest and, Big Apple Film Fest.
In this episode, we talk about:
• Her start in Voiceover in 2020 and what she used for her first voiceover reel on Backstage
• Her initial voiceover setup (including equipment and software) and how it compares to her setup and space
• The first websites she would submit to and what she submits to now
• How she started at Graphic Audio and recording for their database
• Recording narration and/or dialogue for Graphic Audio books like Fourth Wing, Iron Flame, Crescent City, and Zodiac Academy
• The experience of the Iron Flame audiobook blowing up
• Working on animation and video games and booking VO work on twitter
• Advice for people who want to get into voiceover
Guest:
Host:
Instagram: @MentorsontheMic @MichelleSimoneMiller
Twitter: @MentorsontheMic @MichelleSimoneM
Facebook page: https://www.facebook.com/mentorsonthemic
Website: www.michellesimonemiller.com and www.mentorsonthemic.com
Youtube: https://www.youtube.com/user/24mmichelle If you like this episode, check out
The 7 "Rules" That Actors Should Break w/ Joshua Morgan of the Creative Risk podcast
Becoming... Series Regular Melissa Navia (Star Trek: Strange New Worlds on Paramount+)
Becoming... VP at Disney Television Animation of Current Series & Diversity Jay Francis
Joshua: Joshua is a diverse, singing actor who has worked on Broadway and regionally at esteemed theaters such as Woolly Mammoth Theatre Company, Arena Stage, Theatre Under the Stars, Folger Theatre, Triad Stage, and Signature Theatre. His television appearances include "FBI," "Law and Order," "Law and Order: Organized Crime," "Law and Order: SVU," "Lincoln Rhyme," and HBO’s "Paterno." Joshua co-founded and served as Artistic Director of the Helen Hayes Award-winning No Rules Theatre Company in Washington, DC, and Winston-Salem, NC.
Mike Labbadia (co-host) an actor, producer, writer and filmmaker, a “multipassionate” you can say. As a company member of BEDLAM he's appeared Off-Broadway in shows from Arcadia to Julius Caesar. Regional work includes Alabama Shakespeare Festival, Gulfshore Playhouse, Penguin Rep and Virginia Rep. He's in the upcoming film "On the End" with Tim Blake Nelson. As a producer he's had films premiere at prestigious festivals around the world.
In this episode, we discuss these "Rules" actors should break:
06:15 - Rule 1 - Don't pitch yourself
9:03 - Rule 2 - Don't complain to our Reps
12:45 - Rule 3 - We can only be one "kind of artist"
17:15 - Rule 4 - Wait until you have a big project to grow an audience
21:20 - Rule 5 - Don't actively pursue industry relationships
15:52 - Rule 6 - Take on Gig work to support your career
30:29 - Rule 7 - Let the Industry define you as an artist
PODCAST DESCRIPTION: “CREATIVE RISK”, is a new podcast hosted by actors Joshua Morgan and Mike Labbadia of Artist’s Strategy where they explore all things art, entrepreneurialism and everything in between. The acting industry is more volatile and competitive than ever before, therefore the artist must evolve in order to take radical ownership over their creative businesses. Each episode, Mike and Joshua will get raw and unfiltered, giving hot takes and cutting edge strategies on how to build a sustainable career in the arts.
Guest:
For Joshua Morgan :
Website IMDb Instagram Broadway World
For Podcast: Spotify Apple Podcasts Youtube Instagram TikTok
Host:
Instagram: @MentorsontheMic @MichelleSimoneMiller
Twitter: @MentorsontheMic @MichelleSimoneM
Facebook page: https://www.facebook.com/mentorsonthemic
Website: www.michellesimonemiller.com and www.mentorsonthemic.com
Youtube: https://www.youtube.com/user/24mmichelle Stay tuned to the end of the episode for a clip of the Creative Risk podcast.
If you like this episode, check out my episode on their podcast"