In this episode, we talk to Rob Pellow, Executive Technical Director at the independent CRM agency Armadillo, based out of Bristol in the UK.  Rob is an expert in the somewhat labyrinthine and opaque world of martech and we talked about that world, its current obsession with integrating AI and where he thinks the future is going.  External resources:Armadillo's website - CLICK HEREChoice Hacking YouTube Channel - CLICK HEREAudio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashYouTube thumbnail imagery: Photo by ThisisEngineering on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HEREMusic: Don't Lie by Will Harrison CLICK HERE