In this episode, we talk to Simon Spyer. Simon is an entrepreneur and data-driven marketer with experience at some of the best agencies in the UK. 5 months ago, he struck out on his own and started the company Data Agents. Their focus is on helping businesses to determine when and how to use agentic AI to unlock the most value possible. We cover what the right circumstances are for agentic AI to add value, how brands can ensure AI agents are controlled and some examples of brands using them well. External resources:<ul><li>Data Agents website - <a href="https://data-agents.co.uk/">CLICK HERE</a></li><li>10 Agentic Use Cases That Actually Deliver - <a href="https://data-agents.co.uk/blog/sense-decide-act-learn-10-agentic-use-cases-that-actually-deliver">CLICK HERE</a></li></ul>Audio-Visual assets:<ul><li>Imagery: Photo by <a href="https://unsplash.com/@mrbrodeur?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText">Matthew Brodeur</a> on <a href="https://unsplash.com/@mrbrodeur?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText">Unsplash</a></li><li>Music: Hot Thang by Daniel Fridell. <a href="https://www.epidemicsound.com/track/ZlKBjpng0N">CLICK HERE</a></li><li>Music: Sick Man's Blues by Eric Crosby. <a href="https://www.epidemicsound.com/music/tracks/ac73016b-f0a5-4cd8-b39a-1e80e3ba65c7/">CLICK HERE</a></li></ul>

<description>
 &lt;p&gt;In this episode, we talk to Simon Spyer. Simon is an entrepreneur and data-driven marketer with experience at some of the best agencies in the UK. 5 months ago, he struck out on his own and started the company Data Agents. Their focus is on helping businesses to determine when and how to use agentic AI to unlock the most value possible. &lt;/p&gt;&lt;p&gt;We cover what the right circumstances are for agentic AI to add value, how brands can ensure AI agents are controlled and some examples of brands using them well. &lt;/p&gt;&lt;p&gt;&lt;strong&gt;External resources:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Data Agents website - &lt;a href="https://data-agents.co.uk/"&gt;CLICK HERE&lt;/a&gt;&lt;/li&gt;&lt;li&gt;10 Agentic Use Cases That Actually Deliver - &lt;a href="https://data-agents.co.uk/blog/sense-decide-act-learn-10-agentic-use-cases-that-actually-deliver"&gt;CLICK HERE&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;strong&gt;Audio-Visual assets:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Imagery: Photo by &lt;a href="https://unsplash.com/@mrbrodeur?utm_source=unsplash&amp;amp;utm_medium=referral&amp;amp;utm_content=creditCopyText"&gt;Matthew Brodeur&lt;/a&gt; on &lt;a href="https://unsplash.com/@mrbrodeur?utm_source=unsplash&amp;amp;utm_medium=referral&amp;amp;utm_content=creditCopyText"&gt;Unsplash&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Music: Hot Thang by Daniel Fridell. &lt;a href="https://www.epidemicsound.com/track/ZlKBjpng0N"&gt;CLICK HERE&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Music: Sick Man's Blues by Eric Crosby. &lt;a href="https://www.epidemicsound.com/music/tracks/ac73016b-f0a5-4cd8-b39a-1e80e3ba65c7/"&gt;CLICK HERE&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;
 </description>

In this episode, we talk to Simon Spyer. Simon is an entrepreneur and data-driven marketer with experience at some of the best agencies in the UK. 5 months ago, he struck out on his own and started the company Data Agents. Their focus is on helping busine

In this episode, we talk to Simon Spyer. Simon is an entrepreneur and data-driven marketer with experience at some of the best agencies in the UK. 5 months ago, he struck out on his own and started the company Data Agents. Their focus is on helping businesses to determine when and how to use agentic AI to unlock the most value possible. 

We cover what the right circumstances are for agentic AI to add value, how brands can ensure AI agents are controlled and some examples of brands using them well.

Everybody hates your brand

Episode 62 - Talking Agentic AI with Special Guest Simon Spyer

Episode 62 - Talking Agentic AI with Special Guest Simon Spyer

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