Space Sponsorships: A New Trend in Marketing

JUL 11, 202431 MIN
Ex Terra: The Journal of Space Commerce

Space Sponsorships: A New Trend in Marketing

JUL 11, 202431 MIN

Description

<p>New Space companies are constantly looking for alternative revenue streams to fund their projects. While many rely on traditional sources of funding, an emerging trend in the sector is Space Sponsorships.</p> <p>On this edition of The Ex Terra Podcast, Tom Patton talks with Stirling Forbes, the founder and CEO of <a href="https://www.forbes-space.com" target="_blank" rel="noopener noreferer"><strong>Forbes Space</strong></a>, a dedicated space sponsorship, partnership and growth services agency.</p> <p>&quot;It&#39;s a 1+1=3,&quot; Forbes said. &quot;A brand receives the unparalleled product differentiation publicity that comes with associating with a space company, and a space company will receive the crucial financial or technical or global public awareness support for their mission, or innovation or exploration, or really just general progress for humanity.&quot;</p> <p>Forbes has a Master of Science in Space Studies degree from the International Space University in Strasbourg, France, and a First Class honors BSc degree from University College London in the History and Philosophy of Science where his thesis was on the commercialization and militarization of space. Over the last five years, Stirling has established a wide network in the space, commercial and marketing sector, building numerous relationships with influential people in those industries, both in person and through LinkedIn. His network extends to over 140 individual space companies alongside over 1100 connections in a CEO, Founder or president Role.</p>