282 - Are You Losing Money on Every Service Call?

NOV 20, 202519 MIN
The Cash Flow Contractor

282 - Are You Losing Money on Every Service Call?

NOV 20, 202519 MIN

Description

<p>Is your service department draining profits instead of generating them? In this practical episode, Martin and Khalil tackle a real contractor dilemma: how to transform service calls from costly overhead into a profitable business segment. Discover why your current pricing model might be leaving thousands on the table and the straightforward systems you need to fix it.</p><p><br></p><p><strong>What You’ll Learn</strong></p><ul><li>Why mixing service and install teams creates hidden profit leaks</li><li>How to properly calculate service call pricing (hint: it&#39;s much higher than you think)</li><li>Simple systems to separate service operations for clarity and profitability</li><li>Why treating service as a &quot;loss leader&quot; is destroying your margins</li></ul><p><br></p><p><strong>Time Stamps</strong></p><ul><li>00:52 - Episode Intro</li><li>01:02 - The Service Dilemma</li><li>03:23 - Exploring Solutions and Pricing</li><li>17:37 - Final Thoughts and Takeaways</li></ul><p><br></p><p><strong>Snippets from the Episode</strong></p><ul><li>&quot;If I can&#39;t figure out what something costs me and what I gotta sell it for, then I shouldn&#39;t be doing it.&quot; - Martin Holland</li><li>&quot;I think the way that this gets created is you start thinking &#39;If I can&#39;t service these clients, the builder&#39;s gonna get upset and not give me new jobs.&#39; So we have it as a loss leader. That&#39;s a recipe for disaster.&quot;- Khalil Benalioulhaj</li><li>&quot;Make some estimate and just make sure the estimate is high enough that it&#39;s worth it. If we get half of our estimated calls, we still make money.&quot;- Martin Holland</li><li>&quot;You gotta know your costs. That&#39;s the takeaway.&quot;- Martin Holland</li></ul><p><br></p><p><strong>Key Takeaways</strong></p><ol><li>Double your service department costs at a minimum when setting prices</li><li>Separate service from installation teams completely</li><li>Stop treating service as a loss leader</li><li>Understand the full cost of running a dedicated service department</li><li>Be bold with pricing until you get pushback</li><li>Service should have its own tracking and profit metrics</li><li>Service work requires specialized skills and dedicated resources</li></ol><p><br></p><p><strong>Resources</strong></p><ul><li><a href="https://offer.growth-kits.com/24-things-construction-business-owners-assistant">⁠⁠⁠⁠⁠24 Things⁠⁠⁠⁠⁠</a> Construction Business Owners Need to Successfully Hire &amp; Train an Executive Assistant</li></ul><ul><li><a href="https://www.growth-kits.com/schedule-a-call">⁠⁠⁠⁠⁠Schedule⁠⁠⁠⁠⁠</a> a 15-Minute Roadblock Call</li></ul><ul><li>Check out<a href="https://www.openphone.com/?utm_source=partnerstack&utm_medium=affiliate&utm_campaign=khalilbenalioulhaj3893&utm_content=standard_affiliate&pscd=get.openphone.com&ps_partner_key=a2hhbGlsYmVuYWxpb3VsaGFqMzg5Mw&ps_xid=VFecpSCp6yqIj0&gsxid=VFecpSCp6yqIj0&gspk=a2hhbGlsYmVuYWxpb3VsaGFqMzg5Mw">⁠⁠⁠⁠⁠ OpenPhone⁠⁠⁠⁠⁠</a></li></ul><ul><li>Build a Business that Runs without you. Explore our<a href="https://www.growth-kits.com/">⁠⁠⁠⁠⁠ GrowthKits⁠⁠⁠⁠⁠</a> </li></ul><ul><li>Need Marketing Help? We Recommend<a href="https://bit.ly/benaliconstructyoursuccess">⁠⁠⁠⁠⁠ Benali⁠⁠⁠⁠⁠</a></li><li>Need Help with podcast production? We recommend<a href="https://www.demandcast.co/">⁠⁠⁠⁠⁠ Demandcast⁠⁠⁠⁠⁠</a></li></ul><ul><p><br></p></ul><p><strong>More from Martin Holland</strong></p><ul><li><a href="https://bit.ly/The-Profit-Problem">⁠⁠⁠⁠⁠theprofitproblem.com⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="https://bit.ly/Anneal-Business-Coaching">⁠⁠⁠⁠⁠annealbc.com⁠⁠⁠⁠⁠</a>   </li></ul><ul><li><a href="mailto:[email protected]">⁠⁠⁠⁠⁠Email Martin⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="https://bit.ly/Meet-With-Martin">⁠⁠⁠⁠⁠Meet With Martin⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="https://bit.ly/Martin-Holland-LinkedIn">⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="https://bit.ly/Martin-Holland-Facebook">⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="https://bit.ly/Anneal-Business-Coaching-Instagram">⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠</a></li></ul><p><br></p><p><strong>More from Khalil</strong></p><ul><li><a href="https://bit.ly/benaliconstructyoursuccess">⁠⁠⁠⁠⁠benali.com ⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="mailto:[email protected]">⁠⁠⁠⁠⁠Email Khalil⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="https://bit.ly/meet-khalil">⁠⁠⁠⁠⁠Meet With Khalil⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="https://bit.ly/Khalil-Benalioulhaj-LinkedIn">⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="https://bit.ly/benali-facebook">⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="https://bit.ly/benali-instagram">⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠</a></li></ul><p><br></p><p><strong>More from The Cash Flow Contractor</strong></p><ul><li>Subscribe to our<a href="https://bit.ly/thecashflowcontractoryoutube">⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠</a><a href="https://www.youtube.com/@cashflowpod">⁠⁠⁠⁠⁠YouTube channel⁠⁠⁠⁠⁠</a></li></ul><ul><li>Subscribe to our <a href="https://www.thecashflowcontractor.com/subscribe">⁠⁠⁠⁠⁠Newsletter⁠⁠⁠⁠⁠</a></li></ul><ul><li>Follow On Social:<a href="https://bit.ly/thecashflowcontractorlinkedin">⁠⁠⁠⁠⁠ LinkedIn⁠⁠⁠⁠⁠</a>,<a href="https://bit.ly/thecashflowcontractorfacebook">⁠⁠⁠⁠⁠ Facebook⁠⁠⁠⁠⁠</a>,<a href="https://bit.ly/thecashflowcontractorinstagram">⁠⁠⁠⁠⁠ Instagram⁠⁠⁠⁠⁠</a>, <a href="https://twitter.com/Cashflowpod">⁠⁠⁠⁠⁠X(formerly Twitter)⁠⁠⁠⁠⁠</a></li></ul><ul><li>Visit our <a href="http://thecashflowcontractor.com">⁠⁠⁠⁠⁠website⁠⁠⁠⁠⁠</a></li></ul><ul><li><a href="mailto:[email protected]">⁠⁠⁠⁠⁠Email⁠⁠⁠⁠⁠</a> The Cashflow Contractor</li></ul><p><br></p><p></p>