In the second episode of the "Startup Gold" series from Web Masters, Aaron revisits a conversation he had with Jason Olim.

Jason Olim founded CDNow.com. It's a name most people don't remember these days, but it was the first major e-commerce retailer on the Web. In fact, it was Amazon before Amazon and had the dominant position over Jeff Bezos back when the Web was first taking shape.

So why didn't CDNow become the world's most popular e-commerce platform? Why doesn't CDNow still exist? According to Jason's interview, the answer is the very thing that most entrepreneurs tout as one of the most important advantages in achieving entrepreneurial success.

For a full transcript of the episode, click here.