In this episode, Barb and Elle discuss the power of personal branding and its impact on building trust and relationships. They emphasize the importance of authenticity and how personal branding can accelerate business growth. They also explore the impact of personal branding in different industries and provide tips for getting started with personal branding. In this conversation, Elle discusses the importance of clarity in solving a specific problem and delivering a clear message. She emphasizes the need to identify the ideal customer and target audience, focusing on who you are best positioned to serve. Elle also highlights the power of personal branding and the impact it has on building trust and attracting clients. 

Takeaways

• Personal branding is essential as it allows you to build trust and compress the time it takes to establish relationships.
• Authenticity is key in personal branding, as people are more likely to connect with and trust individuals who are genuine.
• Personal branding can accelerate business growth by making you more referable and increasing your credibility.

Click Here for a Free Brand Strategy Call.  Mention Barb Betts when you call in!

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Barb Betts is a sought-after keynote speaker, seasoned real estate expert, passionate educator, and the CEO of The RECollective, a thriving boutique brokerage in Southern California.

Barb has delighted countless stages including, Inman Connect, WomanUP!, and at the National Association of REALTORS® Annual Conference. Whether she’s teaching on referrals, authenticity or leveraging relationships, Barb brings an honest, compassionate, and transparent approach to every single stage.

As a real estate professional, with over 20 years experience, Barb has mastered the ever changing real estate landscape and the balance of running a vibrant brokerage. Through her signature course, Real Estate By Relationship®, Barb educates business builders on the exact systems, proc...