Welcome to Grit Nation, the Building Trades Podcast. 

I’m Joe Cadwell, the writer, producer, and host of the show and today I have the pleasure of speaking with Ken Rusk.  

Ken is a blue-collar career choice advocate, construction industry entrepreneur and the author of Blue-Collar Cash which details how you can…. Love Your Work, Secure Your Future and Find Happiness for Life. 

We’ll start today’s conversation by learning about Ken’s background and how his passion for hard work and construction earned him the nickname “The Million Dollar Ditch Digger”.

 We’ll then unpack the lessons Ken learned from a lifetime in the trades that enabled him to write his book, and how these lessons have been useful in his current role as a life coach and mentor to those interested in pursuing a career as a blue-collar tradesperson. 

Next, we’ll discuss the downside of buying into the oversold notion that the only pathway to professional pride and financial security is through a college degree and why now more than ever blue-collar jobs and the people who can do the work are in such great demand. 

Later, Ken will explain the importance of detailed visualization in helping you map out a future that will bring you Comfort, Peace and Freedom. 

And we’ll end our conversation by leaning what Ken’s definition of success is and why he is so passionate about helping people achieve their dreams regardless of their educational background or past.   

The Show Notes

Ken Rusk
https://www.kenrusk.com/

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